William Hill promotes Cem Miralay to Chief Customer Officer

Cem Miralay

William Hill governance has promoted Group Director of Change Cem Miralay to the leadership position of Chief Customer Officer (CCO) of the FTSE-listed sports betting operator.

Miralay joined William Hill this May from European market competitor Betsson AB where he served as Chief Product Officer (2013 – 2016).

The promotion to CCO sees Miralay take on certain responsibilities of the Chief Marketing Officer role following last month’s departure of Alex O’Shaughnessy. 

Following his promotion, Miralay will take on leadership initiatives and strategy of William Hill customer-centric operations for both online and retail betting divisions.

Following the withdrawal of merger talks between the bookmaker and Toronto TSX-listed Amaya Inc, William Hill governance detailed that the firm would focus on finding its new leader following the departure of former CEO James Henderson this July.

Philip Bowcock, Chief Financial Officer of William Hill currently holds corporate leadership as Interim CEO.

Check Also

Wycombe footballer suspended after placing 183 bets

Wycombe Wanderers’ forward Scott Kashket has been sanctioned with a two month suspension and £3446 …

The FSA launches ‘safer gambling hubs’ in support of BeGambleAware

The Football Supporters’ Association (FSA) has strengthened its commitment to GambleAware’s leading ‘BeGambleAware’ campaign after …

Pegasus World Cup to receive international coverage

Sky Sports Racing has been granted exclusive coverage for America’s Pegasus World Cup Championship Invitational …