SBC News Voice of the Sports Betting Industry
Northern & Shell celebrity entertainment magazine OK! has announced the launch of its new multi-device social bingo product Ok! Fun Bingo.
The social bingo room will be powered by studio Dab Gaming under its gaming development partnership with Northern & Shell titles.
Ok! Fun Bingo has been made available on Facebook and mobile devices. The social app lets users play with their friends in real time while dabbing their bingo numbers in real time, (rather than letting the computer do all the work), all while a celebrity acts as bingo caller.
OK! has begun promotion of the social gaming product, by releasing a launch campaign featuring I’m A Celebrity… Get Me Out Of Here! And TOWIE celebrity Joey Essex.
Commenting on the release of Ok! Fun Bingo Kirsty Tyler Magazine Editor said
“As the biggest celebrity magazine in the country, we are proud to be one of the first brands to ever feature a celebrity as an integral part of a bingo game,”
