Expanding industry social responsibility provisions, the Amministrazione Autonoma dei Monopoli di Stato – AAMS, Italy’s lead regulatory body for gambling/betting services has launched it’s consumer ‘Unique Self Exclusion Registry’ (self-exclusion programme).
The programme forms part of the ‘Digital Gaming Observatory’ research foundation, supervised by the Politecnico di Milano (Milan Technology University) and is further supported by Italian state financial auditor SOGEI.
The industry-wide programme will allow vulnerable Italian betting/gaming consumers to ‘self-exclude’ from gambling services and promotions, with any licensed operator.
Adhering to safe-gambling policy, the operator must immediately close the player’s account and further register the consumer’s details with the self-exclusion registry.
The registry will allow players to self-exclude for a fixed period or indefinitely, however, for extreme problem gambling cases monitoring bodies can request a full six-month exclusion for most vulnerable users.
The self-exclusion programme will cover all Italian gambling operators and their existing verticals, forming part of the government’s ongoing initiatives to modernise the Italian gambling framework for modern consumers.
With Italian gambling sector revenues surpassing the €1.3 billion in 2017, industry stakeholders have urged the government to modernise regulatory provisions, in order to maintain a sustainable marketplace.
Prior to the launch of the self-exclusion registry, Italy’s Gaming Observatory had warned the AAMS of the growing popularity of betting services among younger consumers (18-25), primarily utilising mobile betting/gambling services.
The Observatory had warned industry stakeholders of imbalanced safer gambling provisions and messaging which were targeting Italy’s older gambling consumers demographics, with little impact amongst younger audiences.