In-play affiliate marketing publisher LiveScore has announced a major coup becoming the first sponsor of La Liga’s new Replay360º feature.
An Intel-powered technology, Replay360º will allow La Liga audiences to access 38 individual camera positions across Spanish stadiums, delivering football’s most immersive coverage.
La Liga’s new technology will allow for audiences to experience unique camera angles such as a player and fan matchday perspectives.
The Replay360º partnership sees LiveScore become a La Liga Global Partner for the next three seasons, becoming the first sponsor of La Liga new ‘Sports Scoring’ category.
Sharing his thoughts on the new partnership, Sam Sadi from LiveScore, commented: “We are delighted to become a global partner of La Liga. We share similar goals and ambitions: to grow an already loyal fan-base through innovation and continuous product improvement.
“Thanks to our well-founded reputation for speed, accuracy and reliability, LiveScore has grown to be the world’s ultimate destination for sport information – and football scores in particular.
“As a leader in our field we are extremely pleased to join forces with LaLiga, the home of the world’s best players and some of the world’s biggest clubs. We are particularly excited to be associated with La Liga’s Replay 360º.
“Innovating for the benefit of our users is at the heart of everything we do, and Replay360º highlights how La Liga is committed to developing new ways to bring unique insights to the fans.”