Lottomatica backs GVC’s revamped Italian bingo network

Updating the market, FTSE100 gambling group GVC Holdings has moved to revamp its Italian igaming services, launching its new ‘Bingo 3.0’ platform serving the firm’s B2C brands in Italy – as well as servicing a network of 27 B2B partners.

For the launch of Bingo 3.0, GVC announces a further major Italian coup, with Italian national lottery operator Lottomatica joining its revamped bingo network, seeking to bring new products to market.

Bingo 3.0 boasts a number of improvements, all in line with recent regulatory changes in Italy that also expanded the range of game variants permitted. The front-end lobby and client software are now HTML5 based, while the interface has been restyled to offer a contemporary look and fee

GVC Holdings chief operating officer, Shay Segev said: “We are excited to unveil our new Italian bingo platform which we believe is now the best in the market.

“We are confident our customer’s will love the new games and player experience, while the technical capabilities of the platform means that we are ideally positioned to adapt to any new technical requirements.“

Moreno Marasco, bwin Italia’s managing director, added: “The fact that Lottomatica has joined our network is a huge vote of confidence in the new platform and extends our position as the number-one bingo operator in Italy.”