Vermantia specialist in immersive gaming/betting content has announced that it will expand its live horse racing channel within Malta, securing a partnership with Maltco Lotteries, operator of Malta’s largest retail network.
The partnership will see Vermantia develop and deliver a bespoke channel for Maltco properties, featuring round-the-clock coverage of races from the UK, US, Australia, India and South Africa.
Vermantia secures the content partnership with Maltco, through its existing relationship with Athens-listed gambling group Intralot SPA. The bespoke channel will transmit live pictures to Maltco’s network, through Vermantia partnership with Arena Racing Company (ARC).
Backing the agreement, Spyros Stavropoulos, Regional Director SEE & Africa of Vermantia, said: “It’s fantastic that we can now bring our live horse racing channel to Malta for the first time. It provides a one of a kind bespoke service for clients like Maltco Lotteries, whilst also helping them diversify their product offering, and gives their customers great incentives to have a bet.”
Vasileios Kasiotaki CEO of Maltco Lotteries, detailed that Vermantia had been selected as the lead racing content provider, for its ability to provide a localised solution, supported with added provisions that will enhance Maltco retail properties and operations.
In addition to racing content, Maltco will be supported with Vermantia’s data systems, integrated within Intralot’s risk management central system, bolstering performance, monitoring and reporting functions.
Vasileios Kasiotakis detailed to stakeholders: “Vermantia’s horse racing channel is a major leap forward through the vast number of horse racing offerings in Malta, adding value to the entertainment of players and to the benefit of our Agents. We are extremely proud to be the only operator to offer it to customers in Malta.