London AIM-listed industry white label turnkey services provider Nektan Plc, has confirmed that it has signed a multi-brand partnership with affiliate marketing network Traffic Label.
Nektan will launch three new online casinos; Slotster, SpinSlots.com and Jackpotslot.com, which will utilise its lead Evolve platform system.
Traffic Label, are a digital marketing services firm, primarily focused on affiliate/acquisition marketing and SEO disciplines.
Claire Osborne Commercial Director at Nektan, said: “We’re thrilled to have partnered with Traffic Label. This deal strengthens our multi-brand growth strategy, built around our partners having the ability to launch multiple casino brands quickly and efficiently under one seamless platform and reporting structure.
“Through building a network of brands, Traffic Label is now able to maximise its marketing opportunities, while reducing its cost per player acquisition. We’re looking forward to developing our relationship with Traffic Label further with the launch of new brands planned for this year”.
Updating the market, Nektan development stated that the partnership was ahead of schedule, with the launch of initial Traffic Label property expected to be delivered in eight weeks’ time.
Oded Keinan, Director at Traffic Label, said: “When launching our new sites, we enjoyed a smooth and seamless process thanks to Nektan’s proprietary technological framework.
“Their ability to manage back-end operations gives us the opportunity to focus on our core strengths of driving traffic whilst giving players an extensive portfolio of slots and live based games.”