SBC News Voice of the Sports Betting Industry
Better Collective the operating company of leading sports betting player portal bettingexpert.com has won the prestigious ‘Gazelle Award’ for a sixth-straight year, for its services to Danish business and enterprise.
Each year Danish business newspaper Børsen recognises national enterprises that have recorded consistent growth. Winning its sixth straight Gazelle, Better Collective becomes the Børsen’s most prolific winner.
The Copenhagen-based firm, were further rewarded by Børsen which awarded Better Collective with its second Super Gazelle title for achieving outstanding revenue growth.
The 2016 Gazelle Award marks twelve years of successful growth for Better Collective, whose revenues have now improved consistently since 2004.
Better Collective’s bettingexpert, is a multilingual community for igaming and sports betting enthusiasts, where users can share market knowledge, advice and tips. Utilising optimised social media and user engagement techniques to ensure the best market insight is shared by its community members, bettingexpert has become Europe’s largest online betting player portal with over 350,000 users across 40 different sports.
Jesper Søgaard, Founder and CEO of Better Collective, said: “When we set out 12 years ago to create a business which makes the betting process more transparent, I never could have envisaged the huge success we would achieve.
“Winning a sixth-straight Gazelle Award is confirmation of the incredible journey we are on, with new products such as SmartBets and bettingexpert LIVE driving us forward.
“It’s a fantastic honour, but it’s no time to rest on our laurels and we’ll be making sure we continue to innovate and create products that propel Better Collective to further success and growth in the future.”
