Betit Group launches Kaboo with EveryMatrix

KabooContinuing its long standing partnership with Malta based igaming operator Betit Group, industry software and platform provider EveryMatrix has announced the launch of Kaboo.

The new casino represents Betit Group’s third title utilising EveryMatrix igaming provisions GamMatrix and CasinoEngine. Kaboo will expand Betit Group casino brand inventory which includes Thrills Casino and SuperLenny.

Kaboo is a gamification led, mobile focused casino which will have a deep focus on player achievement, progress rewards and added loyalty features. Betit Group and EveryMatrix stated the the brand would look to “revolutionise the world of gaming into a lighter and more fun environment”

Tomas Bäckman, CEO of Betit Group, commented on the launch:

“Kaboo.com is mobile first and as such, built using the absolute latest techniques. Not only is it mobile first, it is fully responsive with a smooth transition between any device used such as mobile, tablet or desktop. The user will be met by a very good-looking casino experience and a casino adventure that will constantly evolve.”

EveryMatrix CEO Ebbe Grows added: “Since we launched our Web APIs, EveryMatrix has become the delivery module of choice for operators who wish to swiftly leverage premium casino content from multiple suppliers but keep the flexibility of building their own front end and thus owning the entire user experience. The advice we usually give to operators is to set focus on the user experience at all stages from product design to implementation. In such regard, Kaboo.com is a perfect example and we are delighted to be taking it live via our Web API.”

Check Also

New William Hill campaign plays on community

William Hill is to launch its new marketing campaign this evening by tapping into the …

10bet announce Drogba as brand ambassador

10bet has announced former UEFA Champions League winner Didier Drogba as the betting firms global …

STS - 20341995 - three-dimensional map of europe 3d

Philip Easthill ends tenure as ECA Secretary General

The European Casino Association (ECA) a trade body representing land-based casino enterprises operating across Europe, …