Optimal Payments – AffiliateFest a key industry learning tool


AffiliateFest takes place on Monday October 12 and the event is offering a host of benefits to those in attendance. Main sponsor Optimal Payments has stated that the event will be a vital learning tool with speeches from a number of iGaming experts but beyond this industry insight, there will be one to one coaching and round table workshops which are designed to give affiliates an edge over their competition.

Lee-Ann Johnstone, Conference Creator – and Head of Affiliates at Optimal Payments who are producing the event says “ Generally, conferences don’t deliver the real nuts and bolts information affiliates require to go away and make a difference in their business, case studies can show how things are changing, but our speakers are intending to deliver the tools you can implement to change your business and earnings overnight”

Nick Garner, from Oshi Entertainment brand , and headline speaker for SEO learning added, “There are three, clear points I will be helping affiliates with on the day:

  • Understanding international SEO by looking at real data and discovering opportunities
  • Reviewing examples of sites which prove the point about engagement being the core driver for search rankings
  • Being 100% honest with everyone about what I know and what I know that works, knowing that it won’t be shared widely.

Additional speakers at AffiliateFEST, include Phil Fraser, founder of WhichBingo, Paul Reilly of MediaSkunkWorks, Joshua van Raalte, Chief Executive of the Brazil agency, James Gregory, founder of Fast Rank and Fintan Costello from Revenue Engineers.

Josh Van Raalte outlined the Affiliate archetype that the event is aimed at reaching out to.

“I’m interested in working any affiliate who is looking for a fresh, honest approach to market their business and wants to effectively use tools that are already available to them in the social medium, which is currently still misunderstood and highly undervalued as proper use of this channel and it’s benefits is still a learning process.”

One to one sessions are provided at AffiliateFest: Guest Speaker and Business Coach Amanda Davie explained why this is so important.

“In life and in business, people get stuck,” she states. Often business owners may feel that they have exhausted all revenue growth opportunities, or tried every strategy or tactic. Looking at  a goal through a different lens, and allowing leaders the time and space, away from the day-to-day distractions can foster different thought processes and create great change. “

Lee-Ann Johnstone, Head of Affiliate at Optimal Payments concluded,

“It’s an opportunity to get insider information in a personal environment, about how to take your existing affiliate business to the next level. We are bringing together the industry’s best and brightest experts across a number of mediums to share their expert knowledge to help develop rising affiliates in the iGaming community.”

AffiliateFest takes place at London’s Hippodrome Casino on October 12 with events starting at 9.00 AM and full details can be found on the official website.

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