SBC News Voice of the Sports Betting Industry
NYX Gaming Group has entered a new regulated market as Iveriabet has launched with the NYX OGS and signed up for its NYX Poker product.
Iveriabet, which is part of Casino Iveria, the Georgian land-based casino group took NYX OGS games live last week and will also take advantage of the NYX Poker product, formerly Ongame. This agreement will enable Iveriabet to offer its customers a combined casino and poker offering leveraging NYX’s poker and casino years of experience.
David Flynn, EVP Business Development for NYX Gaming Group, commented: “I am delighted that Iveriabet has chosen to partner with NYX for two of our leading products. These agreements are strategically important as they provide an entry point into a newly regulated geographic market which further demonstrates NYX’s ambition and focus on locally regulated markets.”
Sebastian Molina, Board Member of Iveriabet commented: “Iveriabet stands for offering first-class products to its players, which are in the forefront of the online and mobile gaming experience. Providing the best Casino and Poker experience possible to the Georgian players is our main priority, and we’re convinced that NYX is the right partner to deliver in this respect.”
Meanwhile NYX’s Australia based slots studio NextGen Gaming, has announced a partnership with Lightning Box Games to create and distribute online its traditionally land based slot games.
Lightning Box and NextGen will develop a series of games on NextGen’s GDM platform, for subsequent launch across NYX Gaming Group’s large world-wide distribution network, which includes NYX OGSTM partners.
The first title, ‘Dolphin Gold’, is expected to release Q1 2015 in both Flash & HTML5 formats. Using Lightning Box’s unique triggering method of stacked dual wild and bonus symbols, the game is instantly recognizable by the addition of stacked wild gold dolphins in the bonus feature.
Peter Causley, Managing Director of Lightning Box said “NYX Gaming Group’s vast access to operators around the globe was highly appealing when considering options for getting our games to market. We are excited to take our 21 years of land based gaming experience online with our highly esteemed new partners, and for our games to extend their reach into the e-gaming world with NYX Gaming Group.”
David Johnson, Commercial Director at NYX Gaming Group, added: “The partnership with Lightning Box diversifies our product offering. Development involved both the game studio and delivery aspects of our group business; the result provides our newest partners a huge advantage in getting their popular land based games to online, mobile and social players through NYX Gaming Group’s extensive distribution network.”
