SBC News Voice of the Sports Betting Industry
BETER has enhanced the efootball live streams for its ESportsBattle Tournaments with the addition of heart monitor data.
This innovative feature, it believes, could soon become one of the key drivers of revenue growth and customer acquisition for sportsbooks.
With the addition of heart monitor data, both players and bettors can make more accurate decisions. The monitors utilise BETER’s proprietary data collection software, which guarantees that all the information is correct and up-to-date.
Alex Lobov, BETER’s Chief Product Officer, said: “As we’ve enhanced efootball live streams with the addition of heart rate monitors, customers can now count on an even more immersive betting experience and sportsbooks get cutting-edge solutions, which meet the needs of the betting industry.
“What’s more, the addition of heart monitors will clearly have the desired effect as we expect to see a 15% increase in views of ESportsBattle live streams and a 5% increase in customer’s average stakes.
“Here at BETER, we are committed to delivering an unparalleled user experience and creating high-quality content, which is both appealing to viewers and profitable for our clients.”
BETER company believes that ESportsBattle Tournaments events can help sportsbooks harness their full potential via the provision of fast, profitable esports content.
In addition to live streams, BETER provides accurate odds and a “lightning-quick, high-precision incident and data feed”.
