Parimatch named official betting partner of OMEGA league

Online betting operator Parimatch has been named the official betting partner of an international esports series OMEGA League in Dota 2.

As part of the agreement, Parimatch’s branding will be integrated into the league’s Russian and Portuguese-based live streams. Russian coverage will be broadcast via RuHub Studio, while the Brazilian subdivision of Beyond the Summit (BTS) will broadcast the tournament in Portuguese.

Stepan Shulga, head of Parimatch esports division, commented: “We are happy to become the partners of the largest Dota 2 series of 2020. As you know, this would be the time for the centerpiece event of Dota 2 community at other times, but we hope OMEGA League will help the fans take a break from such unusual circumstances around us by offering them a brilliant series featuring the world’s finest teams.

“The unusual for the Russian segment collaboration of the two largest studios – RuHub and WePlay – seems like a positive move, and as such, we are happy to be able to keep up the good tradition of the fruitful partnership between the two experienced organizer teams.”

The tournament initially began on 20 July, and will run until 6 September across Europe/CIS, America and Asian markets. The closed qualifiers for the Europe/CIS region begin on 1st August and end on 9th August with a combined prize pool of $550,000.

Sergey Barkhudaryan, ESforce Holding commercial director, added: “We are excited to see Parimatch become our partners again. We have quite a history of esports campaigns and events together.

“As part of the OMEGA League, we are continuing the mutual development and expansion of our markets. Parimatch is a brand with a huge baggage of experience when it comes to the esports world, and as such, millions of people around the world, including us, place our trust in Parimatch.”

Check Also

Parimatch and Juve to collaborate on ‘exciting campaigns’ for 2021-22 season

Parimatch has reiterated its commitment to its partnership with Italian football giant Juventus as the …

SBC Awards 2021 nominations deadline approaching fast

Competition for this year’s SBC Awards looks set to be stronger than ever before, but …

SBC Leaders membership expands ahead of SBC Summit Barcelona

SBC Leaders has grown to 60 member companies ahead of its biggest meet-up to date, …