SBC News Voice of the Sports Betting Industry
Prepaid online payment providers, paysafecard, have reached a company milestone by signing a first sponsorship deal with an elite eSports club, G2 ESPORTS.
G2 ESPORTS was founded in November 2013 by Carlos Rodriguez, one of the world’s most successful eSports players.
In just one year, the Madrid-based club has become one of the top five clubs in the world, and aims to become the most valuable brand in the international eSports scene.
Udo Müller, CEO of paysafecard, commented: “2015 saw us sponsor targeted eSports league events. Sponsoring an elite club now highlights just how important the competitive eSports scene and the sportsmanship of the digital world are to us. The high profile and ambition of G2 ESPORTS perfectly complements our own approach of pioneering new industries in pursuit of success.”
“This partnership with G2 ESPORTS also allows us to offer the eSports community many exclusive gaming moments. Fans and gamers around the world can look forward to a packed schedule of campaigns, promotions and special offers, as well as meet and greets at a whole range of events. paysafecard is placing gamers and their needs at the heart of its efforts more than ever.”
Carlos Rodriguez, CEO of G2 ESPORTS, added: “Partnering up with paysafecard is one of the things we are proudest of in G2. We share the same primal values and principles, and that’s experienced in every action and content piece we partake in together.
“Furthermore, working with such a powerful endemic brand helps us generate a strong perception in our industry, as paysafecard literally only works with the best. It is hard to find a better partner to share this ambitious journey in eSports with us, and by the looks of it, it seems like we’ll be together for a long, long time.”
