Sportradar supplier of sports related data and analysis provisions, has confirmed that it has extended its market services for German sports betting operator Tipbet. In cooperation with betting data subsidiary Betradar, Sportradar will extend Tipbet betting market services which will now offer a complete Esports suite.
The Esports inventory will be made available throughout Tipbet’s online and retail portfolios, giving the operator a unique selling point amongst German bookmakers.
Sportradar will launch initial markets on popular Esports competitions for; League of Legends (LoL), Starcraft II, Counter Strike: Global Offensive (CS:GO), and Defense of the Ancients 2 (DotA2). Live betting on the important matches from CS:GO will be available from the start.
Shortly after live betting will also be made available for DotA2 matches.
“eSports is a young and exciting project,” said Tipbet Managing Director Bahadir Malkoc.
“With our new eSports offer we are using and furthering the popularity of the sports at the same time. We believe in the future of eSports and want our product to be a part of this successful story.”
Lorenzo Caci, Sportradar’s Director of Sales continued: “As Bahadir mentioned, esports is such an exciting addition to Tipbet’s offering and we are delighted that they have chosen to work with us and trust our expertise. We have worked hard in-house to ensure that our full suite of products and services are fully tailored to the individual eSports. We want our clients to be able to attract seasoned eSports bettors, we want them to pique the interest of non-eSports bettors to try their hand at this new sport. But most of all, we want them to be confident that they have a partner who will generate value for them today and tomorrow.”