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Over 1.45m citizens of Georgia have been banned from gambling under a series of strict reforms introduced by the government this month.  The figure was disclosed by Lasha Khutsishvili, Minister of Finance of the Caucasus nation, in an update to government on market developments. 2022 saw PM Irakli Garibashvili approve a new decree which prohibited individuals under 25, socially vulnerable …

Betfair has launched ‘Esport Futuro‘ (Future Sports), its first Brazilian social initiative aimed at improving funding and community access to grassroots sports. The commitment has been launched with Betfair pledging to donate over R$630,000 (€120,000) to five sports associations in Brazil in 2023. Esport Futuro is formed in partnership with Global Giving, the international charity partner of Flutter Entertainment, and …

Coolbet has announced it will be leaving the Ontario market next month after entering the newly regulated region last April under an iGaming Ontario (iGO) licence. The online sports betting and casino brand of GAN had previously been available to residents via a licence from the Malta Gaming Authority (MGA), but has now confirmed that it will pull out of …

The Swedish Football Association and Svenska Spel revealed a survey stating almost 50% of respondents, consisting of players and coaches, believe that menstruation is ‘difficult to talk about’.  Svenska Spel – the governing body’s main sponsor – highlighted how the pair want to ‘break the taboo’ about menstruation and get more girls to stay in football during puberty, which is …

Codere has inked an agreement with Argentinian football team, Club Atlético Lanús, becoming an official sponsor from February onwards. The European and Latin American gaming and sports betting company’s branding is set to appear on the number of the Buenos Aires-based team’s official kit. The pair have maintained a relationship between 1999 and 2016, when Codere was for the first …

Betano has announced that it has become a premium partner of FC Viktoria Plzeň, now appearing on the reigning Czech League champions’ team kit.  This is the first sponsorship agreement of Kaizen Gaming and its Betano brand in the Czech Republic. The top-flight club will be supported by Betano financially, meanwhile, the operator outlined the deal as a ‘key pillar’ …

Bet-at-home AG has chosen to surrender its UK licence and has notified customers that it will exit the marketplace.  The decision sees Bet-at-home choose not to contest its recent licence suspension, sanctioned by the UK Gambling Commission (UKGC) on 7 July. The Frankfurt-listed operator had its licence placed under review by the Gambling Commission due to social responsibility and AML …

Betsson has signed ex-professional footballer Pontus Wernbloom as its latest brand ambassador in the group’s continued investment into Swedish sports. At the online gambling company, Wernbloom will be part of the company’s activation around football and several other sport-related initiatives and productions. The former Swedish national team midfielder ended his playing career at IFK Gothenburg in 2021, also played in …

In line with continuing speculations of a gambling sponsorship ban in sports, a shift beginning to emerge in the market is an increase in digital sports sponsorships across fan sites and influencer channels.  Speaking to SBC, Dean Akinjobi, CEO of Football Media, talked of his agency’s partnership with crypto-betting Sportsbet.io which recently brought about a deal with Kenyan rapper King …

Betway has enhanced its esports offering, in cooperation with tournament organiser Blast, launching a range of Olympic-themed Counter-Strike: Global Offensive (CS:GO) challenges. Participating gamers will be able to test their abilities and composure on the new maps, with the highest overall scorer receiving the Betway x Blast golden medal. Known as the ‘Spring Games’, the maps will be broadcast via …