Technology

Reaching new audiences: “Alexa, Enable Soccer Saturday Super 6”

Alexa - Copyright: karneg / 123RF Stock Photo

Daily flash briefings for Sky Bet’s Super 6, including latest predictions from Jeff Stelling and Paul Merson, are now available through Alexa. Players of the free-to-play online game will also be able to access a host of popular content from Sky Games and the top weekend football show through Amazon Echo and Echo Dot. The service can be enabled via …

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Bridging the gap… Beehive launches ‘Pulse’ business intelligence tool

Updating the market, customer retention and analysis software supplier Beehive has announced the launch of its new ‘industry-tailored’ business intelligence tool ‘Pulse’. Beehive’s Pulse tools intend to bridge reporting between multiple industry business tools used by operators, with the aim of creating better product and customer engagement insights for strategic decision making. The Pulse product will allow for better ‘drilldown’ …

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David Greyling appointed new Funfair COO

Funfair, the Ethereum casino platform, has announced David Greyling as the company’s new Chief Operating Officer. Jez San OBE, Founder and CEO of Funfair, commented:  “David is a seasoned and trusted leader who consistently delivers results.  He is uniquely qualified to drive strategic prioritization within FunFair, with a laser-focus on operational excellence. “I have tremendous confidence in David’s ability to …

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Kindred Group seeks to create ‘next generation’ database infrastructure with Cockroach Labs

Stockholm-listed European online gambling firm Kindred Group Plc aims to create a ‘next generation’, tailored proprietary database solution in partnership with cloud infrastructure and engineering specialist Cockroach Labs. Having surpassed the 20 million customer mark, Kindred Futures, the innovation arm of the gambling group detailed that an optimum database infrastructure developed for the firm’s specific transactions was needed in order sustain …

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Twitter better indication of success than Betfair odds, research suggests

Remarkable findings from a University of East Anglia study have found that Twitter posts offer a more accurate prediction of in-play football results, compared to online odds given by Betfair. Researchers from the University’s School of Economics analysed 13.8 million tweets during the 2013-14 English Premier League season and compared them with prices given by Betfair. They found that if …

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Loot boxes under scrutiny as Labour MP submits questions to Parliament

Loot boxes have been thrust into the public spotlight, with a Labour Party MP submitting questions to parliament relating to the divisive virtual item. Daniel Zeichner, the MP for Cambridge, asked Secretary of State for Digital, Culture, Media and Sport Karen Bradley what steps she plans to take to “help protect vulnerable adults and children from illegal gambling, in-game gambling …

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NYX appoints former Oracle VP Chris Armes as Group Technology lead

Updating the market, Toronto TSX-listed gambling technology supplier NYX Gaming Group (NYX) has confirmed the appointment of Chris Armes as new Group Chief Technology Officer (CTO). A technology leadership veteran, Armes joins NYX’s executive team from global operating systems provider Oracle, where he served as Vice President of Engineering. Confirming the executive appointment, NYX governance stated that it had gained …

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OtherLevels gets deeper with Salesforce Marketing Cloud

Updating the market, OtherLevels Holdings a specialist in enhanced web and mobile customer engagement has announced that it has formed a deeper integration with leading global CRM platform Salesforce. The expanded integration with Salesforce ‘Marketing Cloud’ platform will enable marketers to execute multi-channel campaigns by extending Salesforce customer journeys with OtherLevels’ app push.  In turn, clients will gain better interstitial, rich …

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Nektan ups customer insight capabilities with Newlette ‘machine learnings’ CRM partnership

Seeking to boost its CRM and player management capabilities, London AIM-listed mobile gambling supplier Nektan Plc has partnered with ‘machine learning’ customer insights firm  Newlette. Implementing machine learning processes, Newlette models player behaviour, presenting the optimum offers and bonuses, based on individual playing styles, to increase engagement and reduce bonus costs. Nektan’s marketing and retention teams will gain a number …

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Scientific Games buys Blackjack security specialist Tech Art Las Vegas

Issuing a market update, Nasdaq-listed gambling technology supplier Scientific Games Corporation (SGC) continues its M&A expansion acquiring Las Vegas Blackjack ‘hole reader’ and games specialist Tech Art Inc for an undisclosed sum. Updating stakeholders, SGC governance detailed that the acquisition would boost the firm’s casino-based security provisions. Tech Art is a fully licensed casino equipment manufacturer for all US jurisdictions. …

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