Sportsbook

Scientific Games expands US capabilities with Don Best acquisition

Scientific Games has confirmed an agreement to expand its US footprint with the acquisition of global real-time betting data and pricing supplier, Don Best Sports. Subject to customary conditions to closing, it’s anticipated the deal will be concluded in the fourth quarter of 2018 and will grow Scientific Games’ B2B sports betting offering and add powerful new capabilities to its sportsbook solutions. …

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Paddy Power Betfair renews FTP drive with SportCaller

Free-to-play industry games developer SportCaller extends its two-year partnership with FTSE100 betting group Paddy Power Betfair (PPB) announcing the launch of a new ‘Beat The Drop’ game. SportCaller and PPB had previously launched the ‘Beat The Drop’ FTP game during World Cup Russia 2018, with the title receiving great acclaim whilst beating partnership expectations. With the new European football season underway, …

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Betsson selects Omnicom starlet ‘Hearts & Science’ as European marketing lead

Stockholm-listed online gambling group Betsson AB has selected Omnicom subsidiary agency Hearts & Science as its new European media and marketing lead. The London-based agency will act as Betsson’s group-wide marketing strategist covering European media buys, campaign planning and programmatic advertising. Hearts & Science will support Betsson marketing teams across the territories of Denmark, Italy, Norway and Spain. Betsson AB …

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Brian Mattingley joins fast growth Football Index as Non-Exec Chairman

Football Index has moved to strengthen its corporate governance and leadership, confirming the appointments of renowned industry executives Brian Mattingley and Mark Blandford as corporate advisors, supporting new company CFO Andrew Burns. Updating the market, Football Index confirms Brian Mattingley as non-executive chairman, a role he will combine alongside his current non-exec chairmanship of FTSE-listed online gambling group 888 Holdings, …

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‘Three Simple Tools’ sees Sky Bet continue safer gambling commitment

Sky Bet continues to promote safer gambling to UK sports audiences, announcing the launch of its new ‘Three Simple Tools’ nation-wide advertising campaign. The campaign which features ‘Sky Soccer Saturday’ pundits Charlie Nicholas, Matt Le Tissier and Phil Thompson will act as the follow up to Sky Bet’s ‘When the Fun Stops, Stop’ campaign first launched in 2017. Raising audience …

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Market mover McGregor set to break UFC betting records

This weekend’s UFC 229 card from Las Vegas marks the much anticipated return of Conor McGregor, as the Irishman aims to once again achieve what no man has done before and defeat lightweight champion, Khabib Nurmagomedov. Inevitably the event has lead to overwhelming excitement from the betting sector, with sports fans clamouring to pick a winner of the blockbuster main …

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BetConstruct’s sportsbook software gets South African stage

BetConstruct - Copyright: rawpixel / 123RF Stock Photo

Armed with a Manufacturer’s Licence for the South African market, BetConstruct is ready to present its “most complete multi-channel sportsbook software for the region”. Having obtained the licence from the National Gambling Board for South Africa in November of last year, the developer and provider of online and land-based gaming solutions is ready for the first extension of ICE away …

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BtoBet broadens business scope through White Label Certification Program launch

Industry platform provider BtoBet has announced the launch of its ‘White Label Certification Program’, which allows its clients to provide BtoBet igaming/betting solutions to third parties. BtoBet launches its ‘Certification Program’ seeking to broaden its scope for new business opportunities, whilst allowing its partners to adopt a new business channel promoting BtoBet’s B2B functions. Key stakeholder Sabrina Soldà, Chief Marketing Officer of …

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GiG secures UKGC B2B licence for sports betting modules

The UK Gambling Commission (UKGC) has granted Oslo-listed online gambling firm Gaming Innovation Group (GiG) the right to service industry sports betting platform and systems’ provisions at a B2B level. Updating the market, GiG governance confirms that it has secured a complete UKGC B2B licence, which will allow the Oslo enterprise to service its existing white label partners and external …

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Betclic secures tough Polish sports betting licence

French online gambling group Betclic Everest has been granted the right to service the Polish online sports betting market by the nation’s Ministry of Finance. On 26 September, the Polish government updated its list of approved sports betting concessions, which are allowed to operate within its regulated market. Betclic Everest has secured a Polish sports betting licence, under the domain …

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