Sportsbook

The latest sportsbook news for the gambling industry.

Baazov Amaya bid in turmoil as Dubai backer claims ‘no involvement whatsoever’

SBC News Baazov Amaya bid in turmoil as Dubai backer claims 'no involvement whatsoever’

The proposed CAD $6.7 billion acquisition of Amaya Inc by former Chief Executive David Baazov, has been thrown into question following reports that Dubai-based private equity firm KBC Aldini Capital has denied being involved in Baazov’s takeover of Amaya assets. On 14 November Baazov had penned an official CAD $24 per share (30% premium) for Amaya assets. Baazov who is …

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Winamax bolsters sports content with Perform Watch&Bet live stream partnership

SBC News Winamax bolsters sports content with Perform Watch&Bet live stream partnership

Sports data and insights provider Perform Group (Perform) has confirmed that it has secured French betting and gaming operator Winamax SAS (Winamax) as a new client of its live streaming solution for sports betting Watch&Bet. The streaming partnership will see Winamax who launched their French online sports betting product in May 2014, bolster its market offering by gaining access to …

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William Hill – François Fillion ‘French Favourite’ but Le Pen is punters choice

SBC News William Hill – François Fillion 'French Favourite' but Le Pen is punters choice

Updating its ‘France 2017’ election market, William Hill has placed Conservative candidate and former Prime Minister François Fillion as its current market frontrunner (price 4/7). This weekend Fillion surprised French political commentators by grabbing victory in the Les Républicains (French Conservatives) first primary. Fillion now goes head-to-head with Alain Juppé (former market favourite, now priced 8/1) for the election leadership …

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Bookee aims to revitalise mobile betting with ‘Tinder for betting’ engagement

SBC News Bookee aims to revitalise mobile betting with ‘Tinder for betting’ engagement

Mobile first sports betting start-up Bookee enters the market launching its unique swipe-to-bet app. The new industry player states that it wants to introduce the betting consumers to a ‘true 21st-century gaming experience’, bringing its ‘Tinder for betting’ concept to market. The Bookee app offers users a randomised ‘deck’ of suggested small-stake personally-selected bets on a range of sports, giving …

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Paddy Power celebrates unsung heroes with ‘You Beauty’ campaign

SBC News Paddy Power celebrates unsung heroes with 'You Beauty' campaign

Paddy Power has launched its latest multi-channel brand advertising campaign ‘You Beauty’ celebrating sports’ unsung heroes. The UK-wide campaign developed by Paddy Power lead creative agency Lucky Generals sees the bookmaker drop its long term strapline ‘Paddy Power – You’re Welcome!’ and adopt new slogan ‘Paddy Power You Beauty’’. Paddy Power marketing has created two TV-spots; ‘The Steward’ and ‘The …

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Smarkets wins fourth place in ‘Deloitte Fast 50’ UK tech & innovation index

SBC News Smarkets wins fourth place in 'Deloitte Fast 50' UK tech & innovation index

Professional online betting exchange Smakets, has ranked fourth on the ‘Deloitte Fast 50’ UK technology and innovation index. The ‘Deloitte Fast 50’ recognises the fastest growing new enterprises within the UK technology sector. Launched in 2008, Smarkets is the only UK betting industry incumbent to have ranked in Deloitte’s prestigious 2016 index. Gaining the fourth spot on the ‘Fast 50’, …

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Danske Spil nets Denmark DBU football partnership

SBC News Danske Spil nets Denmark DBU football partnership

Denmark state-owned gambling operator Danske Spil has confirmed that it has agreed a principal sponsorship with the Danish Football Association (DBU) to become the official partner of its male national and under-21 football teams. Confirming the four-year partnership which will begin in January 2017, Danske Spil replaces Malta-based European sports betting operator Tipico as official partner for DBU teams. The …

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Betsson secures SEK €1 billion bond for furthering acquisition strategy

SBC News Betsson secures SEK €1 billion bond for furthering acquisition strategy

Updating the market Stockholm-listed European online gambling operator Betsson AB has confirmed that it has been approved an unsecured bond valued at SEK 1 billion (£86 million). Betsson governance detailed that the bond has a three-year tenure, maturing as of November 2019. At the start of this week, Betsson updated the market declaring that it had issued a mandate to …

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Organisational overhaul sees Jeremy Thompson-Hill step down as CEO of OpenBet

SBC News Organisational overhaul sees Jeremy Thompson-Hill step down as CEO of OpenBet

Planning to overhaul its organisational structure Toronto TSX-listed NYX Gaming Group (NYX) has confirmed that Jeremy Thompson-Hill is to step down as Chief Executive Officer of its OpenBet division. OpenBet management confirmed to SBC, that Thompson-Hill would remain as a close advisor to its business for a period of two years. This week’s publication of its Q3 trading results, saw NYX …

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