Sportsbook

Sportradar has announced that it is to power the launch of Tennis Channel’s direct-to-consumer (DTC) streaming platform. For the first time, the platform is set to include access to Tennis Channel’s marquee, 24/7 linear-channel alongside thousands of hours of live and on-demand matches and original programming.  Patrick Mostboeck, SVP, Audiovisual at Sportradar, stated: “Tennis fans in the US deserve a …

Betfair has revised its UK politics markets, slashing the odds on the Labour Party winning a majority at the next General Election from 4/11 from 2/5 (72% chance).  The update follows the Conservative Party losing the ‘safe seats’ of Mid Bedfordshire and Tamworth, which saw Labour overturn record Tory majorities of nearly 25,000 and 20,000 votes, respectively. The by-election losses …

Northern Ireland-based betting company, Bet McLean, has extended its sponsorship of Linfield FC. The extended partnership will see the bookmaker’s brand on both the first team shirt sleeve as well as the team shorts. Bet McLean will also be promoted with a sign in each of the four stands at Windsor Park. David Graham, General Manager of Bet McLean, said: …

UFC and SPRIBE have announced a multi-year marketing partnership that provides the igaming company with ‘significant exposure’ during some of the sport’s biggest live events. SPRIBE – which created the social game Aviator – will receive prominent branding at select UFC Pay-Per-Views and Fight Nights, including high-visibility placement inside the Octagon and branded integrations within broadcasts.   Additionally, the agreement provides …

The European Gaming & Betting Association (EGBA) is monitoring developments related to Italy’s online gambling marketplace being impacted by black market activities. Concerns follow a recent investigation by La Gazzetta dello Sport, which documented that the total Italian wagers placed on the black market (land-based and online) are estimated at €25bn per year. The report cited that of the estimated …

The International Betting Integrity Association (IBIA) has reported a total 50 suspicious betting cases in the third quarter of 2023.  The instances were identified across IBIA members’ global businesses, which covers more than 125 sports betting brands and over US$137bn in betting turnover per annum. Notably, it was football and tennis that accounted for 56% of these Q3 alerts.  In …

LeoVegas has announced a campaign in the North East to try and attract employees with the help of Newcastle United.  Being based in Newcastle itself, the MGM Resorts subsidiary has released a short film showcasing all the available jobs currently open at its regional branch, together with the Premier League side with which it currently holds a partnership contract.  In …

Sky Bet is the latest bookmaker to be penalised by the Advertising Standard Authority (ASA) monitoring of gambling-related  ads/content deemed likely to have a ‘strong appeal to under-18 audiences’. The bookmaker’s adverts have been review on information collected by the Active Ad Monitoring system. This system employs AI to actively identify online advertisements that could potentially violate regulations. In this …

888 Holdings has notified investors that its KPI performance remains consistent with corporate expectations, as the LSE gambling group reported a 10% decline in Q3 revenues to £405m (Q3 2022: £450m).  As anticipated by the firm’s September update, Q3 trading saw group performance dragged by ongoing safer gambling compliance changes and a refined marketing approach, impacting the performance of its …

VBET has announced Serhiy Rebrov, Head Coach of the Ukraine national football team, as its latest ambassador. The former Dynamo Kyiv striker, who also played for Tottenham Hotspur, West Ham United and Fenerbahce, played 75 matches and scored 15 goals for the national team. It was in June this year that Rebrov took on his current position at his country’s …