Sportsbook

The latest sportsbook news for the gambling industry, sponsored by Metric Gaming

Argyll revives SportNation dormant accounts with Enteractive  

Argyll Entertainment has partnered with ‘customer reactivation specialist’ Enteractive to revive its ‘dormant player accounts’. Enteractive, a provider of ‘retention-as-a-service’ support for igaming incumbents, has been tasked with executing customised Argyll reactivation campaigns for its UK flagship brand SportNation. The reactivation campaign will focus on reviving ‘hard-to-reach lapsed’ and ‘churned players’ registered on SportNation’s customer database. Furthermore, the initiative will …

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Soft2Bet bolsters marketing team with Pablo Ferreira appointment

Soft2Bet bolsters marketing team with Pablo Ferreira appointment

Soft2Bet will continue to ‘exceed the requirements of partners across the globe’ after confirming that Pablo Ferreira will become the company’s new Chief Marketing Officer. Following what Soft2Bet has praised as a ‘successful spell’ in his role as Head of Country Managers, Ferreira will take charge of creating the promotional strategy for Soft2Bet’s flagship 2021 sportsbook as well as the …

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NHL nets first European betting partnership with Tipsport

The NHL has licensed Tipsport as its first European sportsbook partner, allowing the Czech betting group to utilise its official brand logo and matchday data. The partnership will see Tipsport serve as the NHL’s ‘official betting partner’ for the markets of the Czech Republic and Slovakia. Recognised as the Czech Republic’s largest betting agency, Tipsport will be allowed to promote …

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Czech gambling reforms brightened by ‘bank-ID’ approvals 

Czech Republic gambling stakeholders hope that the government will proceed with regulatory adjustments to banking and customer verification requirements that will allow for a smoother market entry.  Following 2017 amendments to the ‘Czech AML Act’ in connection with the implementation of a new ‘Czech Gambling Act’ – the Ministry of Finance enforced the requirement for operators to impose ‘face-to-face’ customer …

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Broadcasting of all Premier League fixtures to continue

As the third nationwide UK lockdown continues, the Premier League has made the decision to continue providing televised coverage of all matches. The announcement follows the earlier decision by Richard Masters, the league’s Chief Executive, to keep playing games behind closed doors for the remainder of the season. Spectators were able to return to stadiums in a limited capacity of …

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Wazibet elevates player experience with BtoBet’s Neuron 3

Wazibet elevates player experience with BtoBet’s Neuron 3

BtoBet has continued to build on its presence in the African sports betting market after agreeing to power the Wazibet online brand via its Neuron 3 platform. Through the agreement signed in collaboration with STM Gaming, BtoBet’s certified partner in Africa, the platform provider will offer both management and technology support for the Kenya-based operator.  “The online betting market in …

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Kambi powers RWWA sportsbook upgrade

Kambi powers RWWA sportsbook upgrade

Racing and Wagering Western Australia (RWWA) will carry out an upgrade to its retail and online sportsbook offering after signing a long-term partnership with Kambi Group. Through the partnership, RWWA will leverage Kambi’s technology to upgrade its current sportsbook offering across its shops and TABtouch online website. Kristian Nylén, Kambi CEO, said: “This is an important strategic partnership for Kambi. …

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Jette Nygaard-Andersen takes charge of Entain as new CEO

Entain Plc has confirmed the appointment of Jette Nygaard-Andersen as its new Group CEO, who will take over from Shay Segev as he officially steps down from CEO duties today. Having served as a non-executive director of Entain since 2019, Nygaard-Andersen has guided the FTSE100 firm on the recent group transformation and development of its new corporate charter.    Confirming …

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GLMS releases 2020 Annual Monitoring and Intelligence Report

Lottery integrity body Global Lottery Monitoring System (GLMS) has released its 2020 Annual Monitoring and Intelligence Report, which outlines the organisation’s main highlights, key facts and figures for the year. The GLMS has experienced significant growth in 2020, in particular its executive committee and team has expanded in addition to its schedule of digital events. The report contains interviews with …

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Fonbet nets Real Madrid betting partnership

Fonbet nets Real Madrid betting partnership

Russian bookmaker Fonbet has strengthened its network of partners after signing a ‘royal’ agreement with Real Madrid which will run until the end of the 2022/23 season. As a result of the sponsorship, Fonbet will become the official betting partner of Real Madrid across Russia and the wider CIS region, including in both Belarus and Kazakhstan. “We are very excited …

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