Sport

BetWarrior makes its ‘Para Play’ with Remo & Paysandu fan partnerships

New online sportsbook BetWarrior has secured its first football partnerships with Paraense State (North Brazil) teams Clube do Remo and Paysandu Sport. Complying with current Brazilian gambling regulatory frameworks, BetWarrior details that it has formed ‘fan-focused partnerships‘ with the two clubs, who compete in the ‘Campeonato Paraense’ state league. BetWarrior’s partnerships will allow fans of Remo and Paysandu to place …

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JBO scores Bologna FC sponsorship agreement

JBO has boosted its European presence after signing a new sponsorship agreement with Serie A club Bologna FC, which will see the operator named as the club’s regional betting partner for Asia.  The operator’s portfolio already includes already includes title sponsorship of the Dota 2 esports property, the JBO Asian Masters League, with this latest acquisition of Bologna allowing JBO to acquire a …

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Brazil’s National Basketball League unites with Genius Sports

Brazil’s National Basketball League (LNB) has strengthened its fight against corruption after announcing a new partnership with Genius Sports. As part of the agreement, Genius Sports has been appointed to launch a major new integrity and live data strategy for the tournament. The deal grows Genius Sports already expansive portfolio of partners, which includes the NBA, FIBA, Euroleague Basketball, the NCAA, English Premier League and the German Football …

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Efbet continues Bulgarian investment

Bulgarian sportsbook Efbet is investing BGN25m a year into Bulgarian sports according to one of the founders of the company Tsvetomir Naydenov. The sportsbook currently sponsors CSKA 1948 of the Bulgarian second division whilst also sponsoring a host of top flight Bulgarian teams and the country’s First Professional Football League.   As well as being greatly involved within Bulgaria’s football competition, efbet …

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Sportsbet.io co-develops Rosario Central’s club app

Coingaming Group’s cryptocurrency sportsbook Sportsbet.io has been announced as co-developer of Argentine Superliga football club Rosario Central’s matchday mobile app. Issuing a club statement, Rosario Central management confirms that it has reached a ‘commercial alliance’ with Sportsbet.io, which will see the crypto bookmaker work with app developer Eclectica Ltd, developing an engaging free matchday app for Rosario fans. Once developed, …

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InsiderSport: On The Ball – Revenues, Legal battles and the Coup de la Ligue

Christmas - Copyright: nui7711 / 123RF Stock Photo

From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, InsiderSport has you covered. This edition looks at Atletico Madrid’s revenue increase, Manchester United’s upcoming court battle and says farewell to the French Coup de la Ligue. LFC fails in trademarking pursuit Liverpool FC has lost its controversial attempt to trademark the …

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Onefootball strengthens Sportradar partnership to drive OTT ambitions

Football media platform Onefootball has deepened its partnership with Sportradar by appointing the sports data intelligence firm to develop its OTT proposition. Berlin-headquartered Onefootball seeks to expand its football content capacity showcasing ‘premium football rights’ across its digital platforms via PPV modules delivered by Sportradar. Covering over 100 international leagues comprehensively, Onefootball operates the world’s most popular football app, which last …

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Manchester United seeks £9m compensation from MoPlay agents

Manchester United has filed a US civil complaint against Select Management Resources a marketing representative of online bookmaker MoPlay, seeking $11 million (€9m) in compensation over unpaid sponsorship income. Sanctioned with Atlanta’s federal court against Select founder Roderick Aycox, Man Utd disputes its 2018 ‘global sponsorship agreement’ with Addison Global the operating company of MoPlay, which maintains Select and Aycox …

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UEFA to establish third club competition in 2021

UEFA has confirmed that it will establish a third European club competition ‘The UEFA Europa Conference League – UECL’, beginning in 2021. President Aleksander Ceferin confirmed the development of the UECL at UEFA’s executive committee meeting in Nyon (Switzerland), detailing that the competition would allow for ‘more clubs to participate and benefit’ from European football formats. At present details remain …

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Fan up! Sky Bet launches EFL Rewards app

As title sponsor of the English Football League (EFL), Sky Bet has launched its proprietary ‘EFL Rewards’ app driving engagement between football fans and the clubs they follow. Made available through the Apple App Store and Google Play, Sky Bet’s EFL Rewards gives loyal fans the opportunity to win a range of prizes including EFL matchday tickets and signed merchandise. …

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