Sport

Rollbit has announced that it has become the official European betting partner of SSC Napoli. Owned and operated by Curacao-based Bull Gaming N.V, the crypto casino and gambling company has said that the deal aims to elevate fan engagement and community interactions. Sam Norman, Head of Partnerships at Rollbit, commented: “We are delighted to partner with one of the most …

StarCasinò Sport has extended its partnership with AS Roma for the 2023/24 football season to be the club’s centurion partner in the infotainment category. The Betsson Group-owned sports betting and content platform will develop content designed specifically for fans of the Serie A side, including player interviews, behind-the-scenes stories and news. Stefano Tino, StarCasinò Sport Managing Director, commented: “We are …

STATSCORE has extended its position as the official data provider of top Polish handball league, ORLEN Superliga. The extension will see STATSCORE further enhance the level of detail in match data for the Women’s competition. The Polish sports data company will now deploy two dedicated scouts for all women’s games – just as it had already done for the men’s …

Betway has become the official global betting partner of Premier League club, Arsenal. The multi-year agreement aims to ‘enhance the supporter experience’ by creating and delivering global activations and exclusive content across all social media platforms. Anthony Werkman, CEO of Betway Group, commented: “Having built one of the most exciting and enviable global sport sponsorship portfolios of any industry, I …

The CEO of Racecourse Media Group (RMG) has been quoted in Irish media as predicting potentially dire outcomes for Irish horse racing should the country adopt significant restrictions on betting advertising. According to The Irish Times, Martin Stevenson commented on the impact an advertising ban could have on the operations of its Racing TV holding, saying that such a move …

In the first round of the UEFA Europa Conference League qualifiers, two matches have been flagged for potential match-fixing. It has been reported that there were signs of suspicious gambling patterns during Armenian side Alashkert’s 6-1 second-leg win over Arsenal Tivat of Montenegro. The other was during Latvian team RFS’s 4-1 win over Makedonija GP from North Macedonia – also …

Nottingham Forest FC has become the third Premier League club to partner with Kaiyun Sports, who will serve as the club’s front-of-shirt sponsor for the 2023/2024 Premier League season.  Kaiyun’a logo will appear on the front of the East Midlands team’s shirts for the remainder of the 2023/24 top-flight campaign. Forest will also make arrangements for any fans who have …

Toto, the flagship sports betting brand of Nederlandse Loterij, will serve as a principal partner of the Azerion Women’s Eredivisie. The partnership sees Toto continue to expand its presence within Dutch women’s pro-football, in which the betting brand serves as principal sponsor of the women’s teams for PSV, ADO Den Haag, Heerenveen and FC Twente. Beginning on Friday 8 September, …

STS has entered into a partnership with Polish volleyball team, Grupa Azoty ZAKSA Kędzierzyn-Koźle.  The Polish bookmaker becomes the official club sponsor of the three-time Champions League winners, under a contract spanning three years. STS’s logo is set to appear on the front of the league shirts, as well as on LED banners, sponsor walls and other display elements of …

As an industry that is always on the lookout for new technological innovations, betting has kept a close eye on Artificial Intelligence (AI) developments in recent years.  The potential of the technology is a regular talking point among stakeholders, examining how it can benefit in commercial aspects as well as for player protection. Aldo Comi, CEO of football analytics provider …