La Liga football clubs will be forced to remove all betting related sponsorships and in-stadia promotional materials in accordance with the government’s COVID-19 ‘Social Shield’ decree emergency response. The top flight of Spanish football will return on Thursday 12 June with the Seville derby (Sevilla FC vs Real Betis) restarting La Liga’s postponed schedule after an 11-week hiatus. Despite easing …
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Paddy Power has announced that it will reopen all betting shops in England, plus 150 Irish estates from Monday 15 June – ‘just in time for Royal Ascot’ (16-20 June). The bookmaker stated that its betting shops in Wales, Scotland and Northern Ireland remain closed until further notice by regional governments. Helping its retail staff work under unprecedented circumstances, Paddy …
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Liverpool FC has entered a legal dispute related to its £15 million training kit sponsorship with Gibraltar-based bookmaker BetVictor. Sports sponsorship agency Winlink has sued the Premier League leaders for a reported £1.1 million, stating that one of its senior executives had introduced club officials to the bookmaker. Winlink underlined that it was ‘heavily engaged over a number of years …
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Coral has welcomed the return of horseracing on terrestrial TV screens by launching it’s new ‘At the Races’ advert, which forms part of the bookmaker’s wider ‘Coral Racing’ campaign. This February, Coral launched its ‘Coral Racing’ campaign, a ‘cinematic HD series’ of adverts produced by BBH London as the bookmaker’s new lead creative advertising agency. The campaign was launched as Coral’s …
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As Amanda Nunes prepares to protect her winning streak in women’s UFC this weekend, Bitcoin sportsbook and casino Cloudbet has revealed that it will be offering a range of betting markets on the event. Cloudbet confirmed that it will be offering up to 28 prop markets per fight, on outcomes including win by KO/TKO and in which round a bout …
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Betgenius Head of Trading Dmitri Agapov weighs up what the new International Football Association Board (IFAB) ruling allowing teams five substitutions means for sportsbook trading teams… When the Premier League, La Liga and Serie A get back underway, empty stadiums and socially distanced benches are not the only changes for fans and teams alike to get used to. Under a new …
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Mobile bookmaker Kwiff has optimised its racing audience capacities by integrating Racing Post content solutions. Starting this week, all Kwiff racing markets will feature in-depth Racing Post analysis and insights provided by the publisher’s ‘data-filled racecards’. Agreeing terms on a comprehensive content package, Kwiff’s UK and international racing markets (South Africa and UAE) will be supported by Racing Post’s high-quality …
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The Global Lottery Monitoring System (GLMS) has announced sports lottery supplier Sporting Solutions as an Associate Member. It means the firm has become the first dedicated sportsbook supplier to link with the group in this way. As an associate member, GLMS will support the ongoing development of Sporting Solutions’ highly advanced Quantitative Trading Services, which are designed to deliver a …
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As football leagues around the world prepare to return behind closed doors, Betgenius’ Head of Trading Dmitri Agapov assesses what a lack of fans means for both pre-match and live pricing. In normal times, tonight’s match between Borussia Dortmund and Bayern Munich at Signal Iduna Park would have harvested one of the best atmospheres in European football. Watching this top …
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Stats Perform has advocated the International Betting Integrity Association’s (IBIA) call for sports data and betting stakeholders to work together and form a ‘global best practice model’. This week, IBIA Chief Executive Khalid Ali urged for deeper data-provider collaboration to protect all sports against future threats. In his statement, Ali detailed that the global pandemic had illustrated the need for …
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