Sport

Genius Sports has filed a lawsuit against rival provider Sportradar in the UK High Court over the data firms’ ongoing legal dispute, according to a report by Sportico. In May 2019, the Genius Sports subsidiary was appointed by Football DataCo (FDC) as the ‘exclusive live data supplier’ for the Premier League, English Football League (EFL) and Scottish Professional Football League …

Premier League club Southampton FC has formed an agreement with cryptocurrency sportsbook Sportsbet.io to create a new VIP experience for Saints supporters. Sportsbet.io aims to redefine the fan experience via the use of technology and its cryptocurrency enterprise, delivering exclusive experiences to football supporters, as well as the sportsbook customers. The partnership will utilise Sportsbet.io’s matchday rights with the Saints …

UK football clubs have received a letter from a group of ‘50 former gambling addicts’, warning of the dangers of promoting betting websites through their social media channels. A total of 11 clubs across the Premier League, English Football League (EFL) and Scottish Premiership were subject to a letter which informed how addicts might feel ‘distressed’ to see links to …

Asian operator Just Bet Online (JBO) has chosen former Premier League ace Dimitar Berbatov as the firm’s first ever brand ambassador whilst it undergoes a rebrand. JBO has continued to develop its offering for football fans around the world, implementing an expansion plan over the past 12 months to grow its global footprint into more emerging markets and empowering the …

UEFA has called for a meeting with European stakeholders to review the existing format of the UEFA Champions League, the PA news agency has reported. All European domestic leagues will reconvene today to discuss overhauling the UEFA Champions League, Europa League and Conference League from 2024. According to the report, UEFA would scrap the Champions League’s round-robin format, which often …

Online sportsbook MansionBet has maintained its prominent position in the horse racing sector after renewing its partnership with Hayley Turner OBE for a second year. MansionBet’s collaboration with champion jockey Turner has seen the duo cooperate on a number of campaigns throughout 2020, including Cheltenham and Royal Ascot, where she earned her second record-breaking win in the Sandringham Stakes. The …

Sports tech provider Stats Perform has expanded its presence in the German Bundesliga following an agreement with Bayer 04 Leverkusen. The partnership will see Bayer utilise the firm’s Edge Analysis match preparation tool, which applies unique AI models to unlock, dynamic, predictive and objective insights – powered by tracking and event data – to improve pre and post-match analysis. Several …

Betfred has been named as the title sponsor to the 2021 Challenge Cup, Women’s Challenge Cup, and Wheelchair Rugby League Challenge Cup, building on its long-running association with the Super League. The draw for the first and second rounds will be held next Thursday, whilst the quarter finals are scheduled for the weekend of 8-9 May. The semi-finals are pencilled …

Latin American gaming operator Betmotion has expanded its advertising capacity in the region via a sponsorship agreement with Brazil’s Fluminense FC. Under the terms of the agreement, Betmotion’s brand logo will be featured prominently on the Rio de Janeiro-based club’s shirts as a ‘chest seal’. Furthermore, the operator has created an exclusive betting page for the four-time Brasileirão Serie A …

Horse Racing Ireland (HRI) has announced that it will launch a new mobile application, assisted by digital and data consultancy PTI Digital. The creation of the app is part of HRI’s wider digital vision that will deliver growth and revenue for the business, enhance race day experience, engage key audiences and meet wider HRI strategic objectives.  In March last year, …