Sport

Betting brand 32Red – part of the Kindred Group – will continue as the front-of-shirt sponsor of Scottish Premiership team Rangers, securing the largest sponsorship agreement in the club’s history. As part of the contract, 32Red will appear on the front of both Rangers’ home and away shirts, whilst sister brand Unibet will also feature on players’ jerseys during domestic …

The British Horseracing Authority (BHA) has announced that it will join other sporting organisations in this weekend’s social media boycott to highlight awareness of online racism and abuse. Horse racing will join the boycott from 9pm today (30 April), following a commemoration for Lorma Brooke, the amateur jockey who passed away of injuries from a racing accident this month, and …

BT has confirmed it is holding discussions ‘with a number of strategic partners’ over the sale of its sports broadcasting unit, BT Sport. The broadcaster has enlisted investment bank Lazard to explore the partial sale, according to The Telegraph, with Amazon, Disney and DAZN all having held discussions with BT, although an anonymous British broadcaster is said to be leading …

Online betting exchange Smarkets and Gibraltar bookmaker Mansion Group have confirmed that they will participate in a global sports boycott of social media platforms, protesting online abuse and racism.  The betting incumbents will unite with global sports’ governing bodies, clubs, athletes, sponsors and broadcasters to pressure social media platforms to eliminate online hate, as well as ensure that online environments …

Spotlight Sports Group intends to strengthen engagement with bettors via the launch of a bespoke Euro 2020 package ahead of the continental football championships this summer. Based on short-form, pre-match tipping and available in 70 languages, Spotlight’s Euro 2020 package is specifically designed to reach a global audience and engage with customers in multiple territories. ‘It’s a huge summer of …

Betclic Group has continued its home-market sponsorship drive after announcing that it will serve as the official sportsbook partner of French rugby union’s Top 14 league. Yesterday, France’s National Rugby League (LNR), the governing body of the Top 14, announced that Betclic had secured a three-season arrangement to serve as the league’s principal sports betting partner.  The agreement will see …

Novibet has strengthened its marketing in the horse racing sector via an agreement with the Arena Racing Company (ARC), securing sponsorships of two fixtures. As a result of the agreement, Novibet will act as title sponsor of the Park Oaks and Derby Trials races at Lingfield racecourse, taking place on 8 May and broadcast on free-to-air ITV Racing as well …

UEFA is due to launch an investigation into the ongoing partnership between footballer Zlatan Ibrahimovic and online betting operator BetHard. The European football governing party has announced that an Ethics and Disciplinary Inspector has been appointed to lead the investigation into the Swedish player, to assess whether his collaboration with BetHard violates codes of ethics. The AC Milan striker’s ‘alleged …