World Cup 2018

21Bet upgrades to Digitain sportsbook ahead of World Cup

Malta-licensed 21Bet has successfully migrated to Digitain’s fully managed sportsbook solution. Under the agreement, Digitain provided its API technology for 21Bet’s online operations including a new improved version of their sportsbook, with features that include cash out, edit my bet, and express bonus and the latest promotional tools for player marketing acquisition and retention. 21Bet is operated by Aureate Gaming Solutions Ltd …

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SBC’s guide to the World Cup group stage

The much anticipated Russian World Cup kicks off imminently, opening the floodgates to a plethora of group stage football. The Luzhniki Stadium in Moscow will host what’s sure to be a spectacular opening ceremony, raising the curtain to a feast of football, as 32 nations battle for a place in the coveted knockout stages of football’s showpiece event. The tournament kicks off …

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World Cup diary – Setting goals for BetRegal’s big event debut

BetRegal.com, a new sportsbook created to provide its customers with the “highest possible value” in prices, is pulling into the car park for this summer’s FIFA World Cup in Russia. Ahead of the first game of football’s showpiece event, BetRegal Head of Marketing Aly Lalani addresses his nervousness ahead of the company’s most significant sporting event to date, the importance …

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Paddy Power makes LGBT+ pledge for Russian World Cup

As part of its campaign for the 2018 Russian World Cup, Paddy Power has revealed that for every Russia goal at the tournament it will donate £10,000 to causes dedicated to making football more LGBT+ inclusive. Working with Attitude magazine‘s Foundation, the operator has detailed that its funding will help numerous elements of the LGBT community by challenging LGBT+ prejudice …

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Golden Race World Cup “will be game of the year 2018”

Golden Race

Virtual sports developer Golden Race has launched its new football product ahead of the World Cup, with upgraded visuals and an enhanced betting experience designed to make it “feel more real for punters”. Mirroring the format of its Russian hosted counterpart, the new offering is to see 32 nations split into eight groups, with knockout rounds and a final following. …

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10Bet’s Oshri Kostiner: Making the Most of Every World Cup Match

10Bet’s Create Your Bet and Pulse Bet features are creating greater synergy between pre-event and in-play betting, explains Oshri Kostiner, chief marketing officer at the fast-growing UK and international operator. With 64 games in just 31 days, up to four matches a day and unrivalled media focus, the World Cup is unequivocally the biggest betting event on the planet, and …

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