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Brazil sees further positive developments on its journey to launch a federal sports betting market,  as President Lula da Silva formally signs off on the ‘provisional measure No-1182’.  Lula’s signature sees the PT (Workers Party) government throw its full weight into legislating a sports betting market in Brazil, to be launched within the coming months. Starting this week, Congress will …

888 Holdings has found a new CEO in Per Widerström, who assumes executive leadership of the international group as it navigates tricky market and regulatory conditions. Widerström will commence CEO duties from 16 October 2023 onwards, taking responsibility for leadership of the company’s multinational portfolio of brands, including the 888 betting and igaming divisions, William Hill and Mr Green. The …

Amir Mirzaee, Chief Commercial Officer and Managing Director of Bayes Esports, dives into all things AI and its use cases within the wider esports industry – most importantly, how its misusage is hurting the esports industry Artificial Intelligence, or just AI for short, has become a contentious topic in the recent past. Programs such as “ChatGPT” opened the door to …

Since the start of this year, Soft2Bet has set out on a journey to expand its global footprint, with its most recent market entry being Romania. One month on, and the provider is confident that the Romanian market has been a ‘natural fit’, and one that presents a whole host of opportunities for further expansion. In a chat with SBC …

Affiliates play a core role in interconnecting the global betting and gaming sector, the importance of which will be on full display at the SBC Summit Barcelona in September this year. Sharing his own experience of the gaming affiliate space and how it can navigate the challenges ahead, SBC’s Senior Affiliate Relationship Manager Julian Pitts broke down what he believes …

Betsson AB CEO Pontus Lindwall insists that the global gaming group has ‘not shut the door’ on the Netherlands despite withdrawing its licence application there. The CEO addressed investors in a conference call this morning, alongside Chief Financial Officer, Martin Öhman, providing updates on cross-market developments and investments following the announcement of ‘all-time high’ revenues in H1 2023. Mapping Europe …

Rupert Huelsey, Co-Founder, Chief Technology Officer and Chief Operating Officer at Tally, looks at how adopting a smarter approach to marketing could pay dividends as sportsbooks cut back on lavish acquisition campaigns. Until recently, money was no object for the biggest sportsbook operators in the US sports betting space. Acquisition of bettors was the number one concern and the huge …

No lazy summer for bookmakers, as once again they are tasked with pricing a FIFA World Cup tournament. England travel to Australia and New Zealand as the tournament’s joint-favourites alongside Team USA. Can the Lionesses deliver World Cup glory in what is guaranteed to be the biggest-ever sporting event for women’s sport… __________________ SBC: Following the success of last year’s …

Brigid Simmonds, Chair of the Betting & Gaming Council (BGC) reflects on the trade body’s development since its inception in 2019, navigating the crossfire of UK Gambling’s journey towards its regulatory resolution in 2023.  A headline speaker of the SBC Summit Barcelona (19-21 September), Simmonds cites that UK Gambling shares a ‘common experience’ with other European markets awaiting regulatory settlement. …

Tim Scoffham, CEO of the newly-launched WeAreGame brand, offers some insight into the creation of the company, its core values and expectations for emerging markets such as Brazil. SBC: You recently announced the formation of the WeAreGame brand. Can you tell us more about the two organisations behind the launch, WeAreTechnology Group and BelloaTechnologies? Tim Scoffham: WeAreTechnology Group provides premium …