Slider Images

Slider Images

Bayes Esports and Team Snowball address the challenge of going global

Bayes Esports Team Snowball

Team Snowball’s CEO, Yun Hyeon Yoon, and Ahilleas Papantos, Director of Partnerships, Bayes Esports, talk partnerships, South Korean esports and the roll out of fan engagement solutions to a global audience.  Firstly, Ahilleas, can you tell us a bit about how this partnership with Team Snowball came about?  Ahilleas Papantos: Prior to joining Bayes Esports as the Director of Partnerships, …

Read More »

On the GRID: Why you cannot succeed in esports without official data

Mikael Westerling, Chief Sales Officer and Co-Founder of GRID

Esports has grown into an independent and successful betting vertical over the last few years. With innovative strategies emerging from the industry’s major players, successful tailor-made products from new entrants, and increased regulatory activity in the esports-betting space, esports has a bright present and strong future in the betting space. However, there’s one major challenge inhibiting esports betting from reaching …

Read More »

Silvia Paleari, IBIA: Integrity concerns shape South America’s betting foundations

SBC News Silvia Paleari, IBIA: Integrity concerns shape South America's betting foundations

Silvia Paleari, Director of Public Affairs at the International Betting Integrity Association (IBIA) provides an extensive view on the evolving dynamics impacting sports betting regulations across South American markets. As the governments of Brazil, Peru, and Chile move to regulate online gambling, the IBIA plays a crucial role in advocating for well-regulated and secure sports betting markets, ensuring the protection …

Read More »

MEF calls on overhaul of Italy’s stagnant online gambling laws 

Italy

Sweeping changes loom on the horizon for Italy’s online gambling sector, as the Ministry of the Economy and Finance (MEF) is set to publish a preliminary decree of amendments and resolutions.  Of significance, the MEF’s decree will demand the government review Italy’s existing online gambling laws, marking the sector’s first regulatory evaluation since the authorisation of online gambling in 2011. …

Read More »

‘Infiltrating the totally empty gap’ – Ulrich Gilot on Betsson’s marketing success

SBC News ‘Infiltrating the totally empty gap’ - Ulrich Gilot on Betsson’s marketing success

Betsson AB has demonstrated great strength in its recent marketing strategies, utilising geo-targeting, age-gating technology, and more – resulting in the firm taking home the Marketing Campaign of the Year Award at SBC Summit Barcelona 2023. The group’s ‘Engaging Fans Beyond the Final Whistle’ recognised the unique scheduling of the 2022 Qatar World Cup, whilst leveraging its partnership with the …

Read More »

Brazil publishes key operator requirements for market entry

SBC News Brazil publishes key operator requirements for market entry

Brazil is taking a significant step forward in launching its federal online gambling marketplace. This afternoon, the Ministry of Finance published Ordinance No. 1330, which provides comprehensive requirements for businesses operating within the market. As announced in the Ministry’s official gazette, all operators interested in entering the market are required to declare their intentions within 30 days—a measure aimed at …

Read More »

Paris Smith: “Localisation is the key to winning” as Brazil’s opportunities magnify

SBC News Paris Smith: “Localisation is the key to winning” as Brazil’s opportunities magnify

Latin America has a deep rooted video gaming culture, Paris Smith explains, with a high density of young people also increasing the demand of the online industry. As the igaming industry Advisor and former Pinnacle CEO prepares for her appearance at SBC Summit Latinoamérica next week, Smith explains the importance of localisation in the continent, and how Brazil poses the greatest …

Read More »

Finding the angle: SSG, William Hill and Sky Bet crack the content debate

Finding the angle: SSG, William Hill and Sky Bet crack the content debate

Content, content, content – it’s one of the big buzzwords in the betting space right now as a tool for marketing, customer acquisition and retention, and general engagement, but how can it effectively be used? Breaking down this topic was the task of SBC’s latest webinar, former Racing Post Editor, Bruce Millington, hosted delegates from two operators as well as …

Read More »

Going for growth with Novibet’s George Athanasopoulos in SBC Leaders Magazine

SBC Leaders Issue 28

Strategies for growth is very much the theme of the new edition of SBC Leaders Magazine, as cover star George Athanasopoulos, CEO of Novibet, explains his approach to expansion. In addition to detailing the company’s launch in Latin America and strong performance in Greece, he reveals the reason its plans to go public via a SPAC deal were cancelled and …

Read More »

Betsson praises geographic breadth as backing Q3 growth

Betsson

Betsson AB experienced a broadly successful third quarter of the year, with revenue growth throughout most geographic segments across both betting and casino verticals, albeit with the exception of the Nordics. Group-wide revenue rose 19% to €238m (Q3 2022: €200m) and EBITDA by 42% to €69m (€49m) with an accompanying margin of 29% (24%). This performance drove gross profit of …

Read More »