Retail

The Racing Post states that it will boost all racegoers experience of Royal Ascot, providing Britain’s most prestigious racing festival with expert advice/information throughout its racecourse. Starting today, the Royal Ascot festival (18-22 June) will feature Racing Post ‘tipping content’ across its screens, allowing racegoers to ‘bet with confidence’. In addition, Racing Post data and predictions have been incorporated within …

Bolsa Madrid operator Grupo Codere SA has moved to enhance its live racing content across its Spanish and Mexican digital properties, integrating Sports Information Services SIS new 24/7 Live Betting Channel. SIS informs that its new live pictures partnership will see Codere ESP and MX digital domains gain horseracing and greyhound content throughout the day. Peter Lucas, Sportsbook Trading Director …

William Hill marketing has disclosed that Amsterdam agency 72andSunny has won its ‘four-way pitch’, becoming the creative lead of its £ multi-million advertising account. Issuing a corporate update, William Hill confirms the appointment of 72andSunny as ‘Lead European creative agency’, working on a remit of establishing William Hill betting and gaming brands as ‘first choice in the gambling category’. This …

Athens-listed gambling technology and lottery systems provider Intralot SA will expand its services and presence within Morocco, securing a new services agreement with La Marocaine Des Jeux et des Sports – MDJS. An Intralot customer since 2010, MDJS acts as Morocco’s state-owned sports lottery organisation. Issuing a corporate update, Intralot governance confirms that its subsidiary ‘INTRALOT Maroc’, will act as …

Racing content and data provider Sports Information Services (SIS) has inked a new multi-year agreement with Inspired Entertainment which will see the data provider bolster its new 24/7 Live Betting Channels while also integrating Inspired’s virtual racing product. Inspired’s virtual racing content is set to be interspersed among the current live horse and greyhound racing coverage offered by SIS. Paul …

Ladbrokes has this morning informed that ‘Children with Cancer UK’ will serve as its new Charity Partner, agreeing on a three-year arrangement which will see the bookmaker raise funds to help the organisation improve survival rates of young patients. Children with Cancer UK has been selected by Ladbrokes staff and will see the bookmaker utilise its marketing assets and sports …

The newly-rebranded Greyhound Board of Great Britain (GBGB) has pledged to continue directing at least 75% of the funding it receives from the betting industry towards animal welfare, as detailed in its first year update. Earlier in the year, a number of the industry’s bookmakers agreed to voluntarily set aside funds to go towards greyhound racing. Betfred, Paddypower Betfair, Sky …