Products

Omni-channel content provider Vermantia has strengthened its offering of greyhound content after joining forces with virtual games supplier Kiron Interactive to deliver virtual racing using real greyhound racing content. Under the terms of the new partnership, Vermantia will combine footage from its fully-licensed pre-recorded greyhound races with Kiron’s virtual games engine and technology to create the new virtual product.  Commenting …

Alongside Sportradar and the Interregional Sports Group (ISG), Formula 1 has announced the launch of a Live ‘in race’ Odds offering that was first trialled as part of an exclusive partnership. The deal will see Sportradar benefiting from never before released historical F1 data, as it forms new Live Odds models set to be launched ahead of the 2020 season at the …

Some of the leading suppliers to the sports betting industry have offered their insights into the future for sportsbook personalisation based on automated customer segmentation, advanced behavioural analysis and predictive AI-driven models. The next round table participant was Betinvest, represented by its VP of Business Development Valentyn Kyrylenko. SBC: What role does pricing and risk have to play in the …

Some of the leading suppliers to the sports betting industry offered their insights into the future for sportsbook personalisation based on automated customer segmentation, advanced behavioural analysis and predictive AI-driven models. The next round table participant was BtoBet, represented by its Chairman Alessandro Fried. SBC: What role does pricing and risk have to play in the differentiation of a sportsbook …

Golden Race has introduced four new virtual games as part of VBOX, the company’s “next generation” software solution for land-based operators. Available to all of the virtual betting provider’s retail clients, VBOX features nearly a dozen games and sports including the new 3D Horse Racing, Dirt Track, Virtual Keno, Perfect Six.  This is in addition to popular existing products such …

Some of the leading suppliers to the sports betting industry offered their insights into the future for sportsbook personalisation based on automated customer segmentation, advanced behavioural analysis and predictive AI-driven models. The next round table participant was Betradar, represented by its Managing Director for Managed Trading Services, Paolo Personeni. SBC: What role does pricing and risk have to play in …

Some of the leading suppliers to the sports betting industry offered their insights into the future for sportsbook personalisation based on automated customer segmentation, advanced behavioural analysis and predictive AI-driven models. The next round table participant was Digitain, represented by its COO, Suren Khachatryan. SBC: What role does pricing and risk have to play in the differentiation of a sportsbook …

Some of the leading suppliers to the sports betting industry offered their insights into the future for sportsbook personalisation based on automated customer segmentation, advanced behavioural analysis and predictive AI-driven models. The next round table participant was Kambi, represented by its Head of Data Analytics, David Warder. SBC: What role does pricing and risk have to play in the differentiation …