Betsson’s subsidiary Betsafe has launched the Emperor a new social and innovative native pool betting football game. In Emperor players score points by predicting events such as the who will score the next goal or the next to see red as play unfolds during a live football match. Players who participate compete against each other to win cash prizes that are …
Read More »In-Play Betting
BetVictor enhances its in-play betting
BetVictor has announced the launch of its new in-house developed In-Play offering – the latest improvement designed to bring customers a more intuitive and simple betting experience. Available across all channels, the latest In-Play is a key improvement to BetVictor’s Sportsbook and the new layout will allow customers easier navigation between different sports and markets. With the development comes a …
Read More »BetMcLean upgrades its web and mobile presence with Optima
BetMcLean, the Northern Ireland online and retail sportsbetting and e-gaming operator, has launched new web and mobile front-end products powered by software development firm Optima. BetMcLean is Northern Ireland‘s largest independent bookmaker, and it operates over 60 shops throughout the province and employ in excess of 300 staff. Paul McLean, Chief Executive Officer of BetMcLean, said: “We are very pleased to …
Read More »‘Archaic’ Australian in-play ban will force players offshore
Scott Longley looks at the future of the in-play betting in Australia and finds that it might not have one after this summer’s General Election. If there is a song which occasionally typifies the relationship betting and gambling companies have with regulators and governments when they end up pushing the boundaries of what is acceptable according to the limits of …
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