North America

North American news

SBC Digital Summit North America’s stellar line-up brings together betting & gaming industry’s major players

SBC Digital Summit North America Speakers

SBC Digital Summit North America gets underway on Tuesday July 14, when all the major international and U.S. betting & gaming operators will be joined by leading suppliers, affiliates, regulators, and sports organizations for three days of high-level content, networking and product showcases.  The virtual conference and exhibition features a stellar 100-strong speaker roster, giving delegates the opportunity to learn …

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Covid uncertainties see G2E 2020 cancelled

SBC News Covid uncertainties see G2E 2020 cancelled

The 2020 Global Gaming Expo (G2E 2020), organised by the American Gaming Association (AGA) and partner Reed Exhibitions has been cancelled due to the continuing uncertainties of event impacts caused by the COVID-19 pandemic. The move to cancel the event, commonly known as ‘G2E Vegas’ and set to take place at the Sands Expo and Convention Center in the city in early October, …

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Virtual Live Racing builds US presence with Joey D Michaels appointment

SBC News Virtual Live Racing builds US presence with Joey D Michaels appointment

Virtual Live Racing (VLR) has strengthened its senior leadership team after naming online betting and racing industry executive Joey D Michaels as new VP of Business Development. Michaels, who has 35 years of experience in senior management roles within the racing industry, will take charge of establishing new relationships with track owners across the US. In addition, he will also …

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Spotlight Sports Group enhances US content

SBC News Spotlight Sports Group enhances US content

Spotlight Sports Group has revealed plans to grow its content portfolio with more in-depth analysis, pre-game and in-game statistics and picks for the four major US sports. The new content will be aimed at both retail outlets and online sportsbooks, having been designed to ‘educate and reach new customers across the US’ as more states continue to legalise sports betting. …

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SBC Digital Summit North America to examine key challenges for the land-based industry

SBC Digital Summit North America

The Land-Based track at SBC Digital Summit North America will see senior executives share their ideas for how sportsbooks, tribal casinos, and lotteries can bounce back from the financial damage caused by the COVID-19 shutdown. The North American edition of SBC’s highly-successful virtual conference and exhibition series takes place on July 14-16 2020, with content and associated networking sessions from …

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Betfair US 2020 – Biden takes pole position but punters side with Trump

SBC News Betfair US 2020 - Biden takes pole position but punters side with Trump

Fourth of July celebrations could not hide President Donald Trump’s struggles to retain his administration, as Betfair Politics stated that Joe Biden is now 8/11 favourite to win the upcoming US 2020 Presidential Election (3 November). Tracking a ‘nightmare June’ for Trump, in which his Presidency has been scarred by the social unrest caused by the COVID-19 lockdown and Black …

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Amelco continues international expansion with Colorado licence

SBC News Amelco continues international expansion with Colorado licence

Sports betting software and trading services provider Amelco has continued to expand its presence across the US after gaining regulatory approval to begin operating in Colorado. Having already gone live in Colorado with the Stars Group, Amelco will launch its second sports betting platform, BetWildwood, later in July through a joint venture with ISI Race & Sports to deliver Wildwood …

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Stats Perform secures total US Soccer coverage with USL data agreement

SBC News Stats Perform secures total US Soccer coverage with USL data agreement

Stats Perform has become the exclusive data rights distributor for the United Soccer League’s (USL) flagship competitions ‘USL Championship’ and ‘USL League One’. Securing a comprehensive agreement, Stats Perform will become the official USL data distributor for all wagering, fantasy sports and media broadcast incumbents.   The partnership will see Stats Perform secure total coverage of US professional soccer leagues, having …

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Wiraya and A GAME ABOVE: Partnering to produce full lifecycle potential

lifecycle

Just yesterday, customer activation software provider Wiraya announced a long-term partnership with customer experience marketing agency A GAME ABOVE.  Writing exclusively for SBC News, the CEOs of both businesses discuss the journey to making customers believe in their offering across all stages of the lifecycle, and how they plan to promote the value benefits for consumers, client brands and product …

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