North America

North American news

Smarkets – Biden takes clear lead of frantic US 2020

SBC News Smarkets - Biden takes clear lead of frantic US 2020

Smarkets has issued a ‘post-election day update’ on ongoing US 2020 developments following a rollercoaster 48-hours of trading on its betting exchange, as US swing states continue to count mail-in votes to conclude a divisive Presidential race. A night of high drama saw all pre-election polls trashed, as US 2020 chose to follow no intended script, instead putting electorate and …

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IBIA records highest suspicious betting figures for Q3 2020

SBC News IBIA records highest suspicious betting figures for Q3 2020

The International Betting Integrity Association (IBIA) has identified and reported 76 incidents of suspicious betting issued to respective authorities during the third quarter of 2020.  The betting alerts covered seven different sports and found the most cases in football and tennis, which each held 25 incidents, making up 66% of the total.  Meanwhile, the IBIA revealed that esports followed closely …

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Q3 revenues up as platform integration pipeline builds for GiG

GiG

“The third quarter of 2020 has delivered a significant step forward for GiG as a B2B focused organisation,” wrote CEO Richard Brown, as the company’s quarterly revenues reached €17.9m with EBITDA of €3.2m. Adjusted revenues were recorded at €14.2m – an increase of 42% from €10.0m year-on-year, while EBITDA was up by €3.6m. This growth, said Brown, was complemented with …

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US 2020: Bakhshi and Shaddick offer final take on betting’s billion dollar baby

SBC News US 2020: Bakhshi and Shaddick offer final take on betting's billion dollar baby

On the eve of what’s been touted as the most important American Presidential Election in decades, it’s estimated that over $1bn will have been wagered on the outcome of Trump versus Biden, none of which will have changed hands legally in the US. A missed opportunity? According to Sarbjit Bakhshi, Head of Political Markets at Smarkets, absolutely. Speaking during a high-profile panel …

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PlayUp Australia raises $25m to begin US journey 

SBC News PlayUp Australia raises $25m to begin US journey 

Sydney-based sportsbook and fantasy sports operator PlayUp has secured $25 million through the completion of an oversubscribed capital placement.  PlayUp said that it has secured the $25 million funding on terms related to a ‘non-renounceable entitlement offer’ underwritten by Investorlink Securities AFS, which the company will use to launch its US wagering proposition. Targeting expansion within the $17 billion US …

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Inbound budget sees Ontario pull the trigger on its igaming framework  

SBC News Inbound budget sees Ontario pull the trigger on its igaming framework  

The government of Ontario, Canada’s most populous province, is set to move ahead and establish the foundations for a liberalised igaming market – a move that will likely have significant consequences for how Canada chooses to regulated sports betting. Publishing its provincial budget, Ontario’s legislative assembly will reveal its conditions for launching a regulated igaming marketplace – a subject that …

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NBA maintains Genius and Sportradar as lead betting data suppliers  

SBC News NBA maintains Genius and Sportradar as lead betting data suppliers  

The NBA will maintain its existing data supplier arrangement for the global sports betting sector, continuing to utilise Genius Sports and Sportradar as lead distributors for bookmakers and wagering-related activities. The arrangement will continue to see Sportradar act as lead NBA and WNBA for data distributor US and global sports betting markets, as Genius maintains its position as an NBA …

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Better Collective Spotlight: Thinking beyond the classic affiliate user journey

Better Collective

In this month’s Better Collective Spotlight we had a chat with Edward Fowler (pictured), Marketing Technology Lead at Better Collective, to discuss the future of omnichannel marketing, and to gain a better understanding of how the company utilises it for US facing sports betting information site VegasInsider.com. SBC: Better Collective has developed massively in recent years. Can you give a …

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Betfair Exchange tracks £400m for US 2020

SBC News Betfair Exchange tracks £400m for US 2020

Betfair is braced for a mammoth US Election on Tuesday 3 November, as its betting Exchange breaks the £200 million barrier on the outcome of US 2020 Presidential race. Frantic trading on Trump-Vs-Biden has surpassed total wagers placed on the Super Bowl, Grand National and World Cup final combined, with Betfair analysts stating that with just five days to go …

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