Online Sportsbook provider LeoVegas.com has launched an innovative interactive toilet-based ad campaign to celebrate the launch of the 2016 Premier League. The game will challenge men to see how many virtual penalties they can score during Premier League matches while using the urinals at over 60 bars and pubs throughout the UK. The concept involves the simple installation of a …
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West Ham pens principal partnership deal with Betway
West Ham United has announced the renewal of the Club’s partnership with principal sponsor Betway. The new deal is the largest sponsorship agreement in West Ham’s history. The club’s original deal with Betway was agreed in February 2015, and evidently both parties have been happy with the deal so far. West Ham’s Vice-Chairman Karren Brady hailed the agreement as further evidence of the …
Read More »Tempobet partners with Middlesbrough FC
Online sportsbook Tempobet has penned a deal to become an Official Betting Partner of newly-promoted Middlesbrough Football Club. This is the latest in a line of club partnerships Tempobet has agreed this summer and it follows on from deals with Burton Albion, Man City, Barcelona and Real Madrid. Brazilian superstar Roberto Carlos also became an ambassador for the bookmaker. This particular …
Read More »FUN88 nets Spurs Asia & Latin America betting partnership
Asian-focused online bookmaker FUN88 has furthered its presence in English football by securing a two-year ‘Official Betting Partnership for Asia and Latin America’ with North London Premier League football club Tottenham Hotspur. Fun88 secures its second English football partnership having been official shirt sponsor of Burnley FC for the 2014/15 Premier League season. The partnership gains Tottenham Hotspur’s second betting …
Read More »21Bet becomes Official Betting Partner of Wolves
Online bookmaker 21Bet has been confirmed as the exclusive betting partner of Championship side Wolverhampton Wanderers on a three-year deal. With new owners, Fosun, and a new Head Coach in Walter Zenga, hopes are high ahead of the new season and they’ve made a positive start with a draw against Rotherham and a win over Reading in the Championship. Since …
Read More »William Hill replaces Barclays as the FWA title sponsor
William Hill has replaced Barclays as the title sponsor of the Football Writers’ Association (FWA) in a three-year deal. The bookmaker has agreed the deal after enjoying a successful tier partnership with the FWA since 2013, which included the production of a weekly podcast. Patrick Barclay, New FWA chairman, said: “We’ve enjoyed a great working relationship with William Hill over the …
Read More »Southampton joins the Official DFS partner trend via Premier Punt
Southampton FC is delighted to announce that Premier Punt has become the club’s Official Fantasy Sports Betting Partner. The Edinburgh based social gaming and betting company has signed a multi-year deal deal with the Saints ahead of the 2016/17 campaign. Founded in 2013, Premier Punt specialises in ‘No Commitment’ fantasy football betting, meaning users can play weekly, daily or on …
Read More »12Bet signs deal with Leicester City FC
Leicester City FC has announced global sport betting operator 12BET as an Official Betting Partner for the 2016/17 season. Formed in 2007, the sports betting and casino brand specialises in-play football betting and this is far from its first top tier sponsorship in the sport having agreed deals with Sevilla, Swansea and Newcastle United in the past. Leicester City Heads of Partnerships Harj …
Read More »Tempobet becomes an official partner for Manchester City FC
Tempobet has signed a deal to become Official Regional Betting Partner for Manchester City FC in the Asia-Pacific region. The online sportsbook will be able to use the Manchester City crest on its website, and be afforded access to a number of key players for a forthcoming television commercial and photo-shoot. Mark Clayton, Tempobet Managing Director, said: “We’re very excited about …
Read More »Betway – 500/1 Japan Rugby Sevens set to inflict painful Olympic payout
Betway are on red alert with pre-tournament 500/1 rank outsiders Japan within touching distance of an Olympic medal in the rugby sevens. Still feeling the pain from paying out mammoth odds on Premier League champions Leicester City in May, the bookmaker is reporting another potentially devastating blow less than three months later. Betway soaked up a sprinkling of bets on the …
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