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Betby and Bad Hombre Gaming grow partnership with brand launches and AI tools

SBC News Betby and Bad Hombre Gaming grow partnership with brand launches and AI tools

Sports betting solutions provider Betby has announced that it will launch multiple betting brands and make its AI-based sportsbook tools available to all brands powered by its partnership with next-generation casino platform supplier Bad Hombre Gaming. The latter, which specialises in crypto payments, currently uses Betby’s sportsbook platform and the Betby.Games esports odds feed to power over 15 brands, with …

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DCMS confirms September application of £2/£5 stake limits on online slots

Paul Scully joins DCMS BGC

The UK government has confirmed that staking limits will be applied to online slot games from September as a guaranteed player protection measure following the Gambling Review, under its White Paper consultation. The decision was announced by Stuart Andrew MP, Under-Secretary of State at the Department for Culture, Media & Sport (DCMS), a judgment deemed as a “landmark moment for …

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UKGC to proceed with pilot test on customer affordability checks

Sarah Garnder: UKGC consultation conclusions due this summer

The UK Gambling Commission (UKGC) has announced that it will proceed with the next steps to implement affordability checks on remote gambling operators. The decision was announced this afternoon by Tim Miller, Executive Director of Policy Development for the Gambling Commission. Affordability checks were deemed a key protection needed to “identify and take action for customers who may be financially …

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bet365 & SIS take fixed-odds horse racing wagering to the US

SBC News bet365 & SIS take fixed-odds horse racing wagering to the US

bet365 has partnered with SIS (Sports Information Services) to bring fixed-odds horse racing wagering to a licensed sports betting platform in the US for the first time. bet365’s first made its US debut in New Jersey back in 2019, and now also operates in Kentucky, Louisiana, Virginia, Ohio, Iowa, Colorado and most recently Indiana through a partnership with the French …

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Coral initiates ad takeover ahead of Cheltenham Festival 

SBC News Coral initiates ad takeover ahead of Cheltenham Festival 

A new advertising campaign has been launched by British bookmaker Coral putting its horse racing and gaming offering on show.  Titled ‘We’re Here For It’, the brand campaign is the first project of Wonderhood Studios since they were commissioned by the Entain brand as its leading creative agency last year, featuring a series of TV ads targeting racing, sports and …

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Tabcorp posts €385m losses in H1 of compound AUS challenges

SBC News Tabcorp posts €385m losses in H1 of compound AUS challenges

Tabcorp has accrued corporate losses of AU$636m (€385m) as detailed in the interim 2023/2024 accounts of the ASX gambling group. Statutory losses were attributed to Tabcorp booking impairment charges of AU$731m (€440m) during H1 2023/2024 trading for the reporting period up to 31 December 2023. As reported: “Non-cash impairment charges relate to certain assets in New South Wales (NSW) and …

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KSA flips the switch on several illegal affiliate marketing operations

Peter-Paul de Goeij reappointed to NOGA leadership

The Dutch Gambling Authority Kansspelautoriteit (KSA) has published the findings of its major investigation from last year on affiliate websites advertising unlicensed gambling providers. According to the release, 14 out of the 33 gambling websites put under surveillance have been found guilty of illegally advertising, including to consumers who have self-excluded with the Netherlands’ CRUKS exclusion register.  CRUKS is the …

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Virgin Bet inspires next gen of women in horse racing via new initiative

SBC News Virgin Bet inspires next gen of women in horse racing via new initiative

Virgin Bet has announced its first-ever Women’s Day event – the latest social impact initiative from the operator, working towards a goal to create a more inclusive environment. Taking place at the Virgin Bet Raceday on 9 March at Ayr Racecourse, the day will serve as a platform to celebrate women in racing, and exists as part of Virgin Bet’s …

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SBC Summit Rio: Fast Track views Brazil as igaming’s most dynamic challenge

SBC News SBC Summit Rio: Fast Track views Brazil as igaming's most dynamic challenge

iGaming CRM experts Fast Track underscore the dynamic energy and potential of Brazil’s forthcoming online gambling marketplace as a key reason for their Silver Sponsorship of the SBC Summit Rio. Speaking ahead of Summit Rio (5-to-7 March), Jean-Luc Ferrière, MD Americas details how Fast Track will leverage best-in-class CRM solutions, particularly in AI, to help clients engage with Brazilian audiences …

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Veikkaus unveils new live casino offering supported by Playtech

Finland’s Paf renews long-standing Kambi sportsbook partnership

Gambling tech provider Playtech has been selected as the exclusive live casino partner for Finland’s state-owned monopoly operator Veikkaus.  Playtech’s winning tender builds on the London Stock Exchange-listed company’s previous partnership with Veikkaus, spanning across online casino, online poker, retail VLT machines, as well as a casino management system, which now also includes live casino games.  The extension clause is …

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