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Better Collective appoints Pablo Jensen as new tech lead 

Better Collective AS has moved to strengthen its technology leadership, announcing the appointment of Pablo Jensen as SVP of Product & Tech.  The former CTO of Sportradar (2013-2019), Jensen joins Better Collective leadership team from North American SaaS compliance solutions provider GAN Integrity, where he served as the business’ technology lead. Better Collective underlined Jensen’s 20-year tech leadership and proven …

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Swedish sports to establish unified anti-corruption programme 

Swedish sports leading regulatory bodies have agreed to form a new anti-corruption programme promoting internal cooperation to aid investigative work into match-fixing and further threats.  The development of the programme will be led by Riksidrottsförbundet (RF)– Sweden’s Sports Confederation tasked with developing protective measures to safeguard the country’s pro-sports against match-fixing threats and corruption.   RF’s new directive has been supported …

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GambleAware nets £10.6m in H1 donations topped by bet365 and Entain

GambleAware has collected £10.6 million in industry donations and safer gambling pledges, taken in during the first half of the year. Publishing its first-half 2021 donations, received between April and September, GambleAware disclosed bet365 as its top patron donating a combined £4.2 million. bet365 is followed by Entain Plc and William Hill providing respective £2-and-£1 million in donations as GambleAware’s …

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Sportradar secures IBIA Data Standards Kitemark

Sportradar has earned recognition for its data-driven betting integrity operations, having secured the International Betting Integrity Association’s (IBIA) Data Standards Kitemark. First launched in October of last year, the Data Standards Kitemark is a set of standards and guidelines relating to the collection of data for the purpose of protecting sporting integrity against betting corruption.  In issuing the Kitemark, described …

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SIS signs South Africa focused partnership with Marshalls World of Sport

SIS (Sports Information Services) has moved to strengthen its position in the African betting market, partnering with sportsbook operator Marshalls World of Sport to launch its South African 24/7 Live Betting Channel. Going live across Marshalls’ retail and online verticals, the new product has been tailored specifically for the South African market and features live streams, pictures, data, commentary, on …

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PA Betting Services partners with ElTurf in LatAm expansion move

PA Betting Services has partnered with Chilean pre-race content, tipping, stats and breeding information provider ElTurf, in a bid to expand its reach in Latin America. The exclusive collaboration will see the new partners work to combine their respective specialities to provide pre-race content ‘at comparable levels to those seen from both North America and the UK’ to Latin American …

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GamCare expands leadership team with frontline appointments 

GamCare has expanded its executive leadership team to enhance the management of its problem gambling treatment support network and cooperation with wider national stakeholders.  The charity has confirmed the promotion of Rachel (Ray) Hassan to the position of Director of Quality and Innovation, ensuring that GamCare continues to deliver the strategic objectives of its nationwide programmes. Hassan’s promotion follows her …

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Chris Pearce: Six expert tips for pricing minority sports

Sports betting consultant and expert odds compiler Chris Pearce explains his process for scaling-up markets for minority sports, such as the Winter Olympics. As bookmakers apply standardised strategies for trading mass-market sports, pricing your niche sports correctly could be your edge with customers… Walk into any trading room and you will see football specialists, horse racing formbook students, cricket stattos …

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Suzohapp: Using our European knowledge to fuel US expansion

As the world emerges from the pandemic, SUZOHAPP aims to enhance the in-person sports betting experience for punters who have become accustomed to gambling via their mobile devices. Speaking to SBC, Todd Sims – Vice President Sales Gaming & Amusement, Americas at SUZOHAPP – explains how the hardware provider is using learnings from the European market to fulfil its US …

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Triggy partners with 2mee for instant human hologram messaging system

Triggy partners with 2mee for instant human hologram messaging system

Triggy will now provide an instant human hologram messaging system for sports betting operators and affiliates after partnering with 2mee. By combining Triggy’s suite of content and marketing activities with 2mee’s new messaging protocol and platform, the two partners believe that they can help drive conversion. “We are extremely excited to offer 2mee’s Instant Human Hologram messaging system, as an …

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