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Independent bookmaker Sky Betting & Gaming (SB&G) has become the latest industry operator to partner with digital data and customisation specialist Qubit, as the firm seeks to boost its personalisation and player targeting capabilities. Confirming the partnership, SB&G development teams detailed that Qubit’s ‘Visitor Cloud’ technology was needed in order to optimise growing customer demand across its nine established brands. …

Alex Donohue, Head of Ladbrokes News and PR Manager for the bookmaker, has provided expert tips for today’s six-race Tipster Challenge at Hereford. Donohue, who has been at Ladbrokes since joining the PR team in 2010, will be going up against bettingexpert’s 10th placed Stephen Harris, and the experts from Timeform. He is the latest industry expert to challenge Alan Alger’s …

ICE 2017 is always an excellent opportunity for suppliers to show off their latest innovations and BtoBet is aiming to be the talk of the show with its ‘A.I. for the players’ campaign. BtoBet will be giving exclusive live demos of a number of products including its artificial intelligence tool, marketing tools such as its virtual assistant and augmented reality …

Martin Wachter, the CEO at Golden Race, is getting ready for the biggest industry event of the year. However, he took some time out of his busy schedule to speak to SBC News about his preparation for ICE 2017 (February 7-9), where to find him in the London ExCeL and his excitement over sharing details of the company’s new online …

Irish start-up Sportdec is seeking to close a €3 million round in venture funding this Q1 2017 as the company seeks to bridge sports content, social gaming and betting through its mobile app expansion. Led by former Sky Betting & Gaming Head of Social Games Bruce Bale (CEO), Sportdec has pitched itself as the ‘ultimate fan-centric app’ delivering all forms …

Historic UK racecourse Kempton Park (Surrey) could be closed down by The Jockey Club as the racing group looks to secure approximately £500 million from its property in order to fund future racing projects. Yesterday Jockey Club governance in partnership with Redrow Plc submitted planning process proposals to Spelthorne Borough Council who had recently issued a ‘call for sites’ to …

Digitain has agreed a deal with Betsoft Gaming to integrate the supplier’s full suite of slots and table games into its product portfolio. The platform provider, which recently launched new online sportsbook products in both Austria and Bosnia, will now be able to offer titles such as Sin City Nights, Birds and The Tipsy Tourist to its operator partners, in …

Just over a week ago, a Starbucks barista on $15,000 a year picked up nearly $1 million after winning the biggest pro football handicapping contest in the world. Damon Graham correctly predicted all five games on the final day of the NFL season to beat some of the top sports bettors in the world to the $895,482 first prize, the …

GVC Holdings subsidiary partypoker has stated its commitment to ‘live poker’ announcing the launch of its new ‘partypoker LIVE’ global tour in 2017 with a number of headline events featuring Million $ prizepools. The LIVE global tour will make its first stop in Quebec Canada at the Playground Poker Club featuring a guaranteed prizepool of CAD $1 million for the …