Profitability. A primary focus for any business, but a concept that is fraught with a range of challenges in ensuring that the correct path is consistently trodden, and that success is ultimately maintained. While maximising profitability is the ultimate aim, achieving such a feat is far from simple. A key facet of this is ensuring that market demands are consistently …
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Adam Day of Bayes Esports on the customer journey & heightening esports turnover
Adam Day, Senior Director, Commercials & Head of Sales at Bayes Esports, talks to SBC News in detail about the customer journey, and how the company can help those of all shapes and sizes achieve their ultimate ambitions. SBC News: Bayes Esports possesses a range of products to help elevate an operators’ offering through various stages of their journey. Could …
Read More »“A model that is as early, accurate & explainable as possible” – Entain’s consumer protection journey
The rollout of Entain’s player protection journey over the past eight years has been a ‘bumpy journey’, according to the firm’s Director of Player Protection Systems and Analytics, Jez White, but the improvements have been ‘massive’. White made his observations whilst speaking at Navigating The Maze, a panel session during ICE London 2024 within the expo’s Consumer Protection Zone which …
Read More »TipsterChat: Brazil’s betting future lies in authentic connection
For many customers, tipsters serve as trusty companions, offering expert predictions to navigate the intricacies of betting. “What if you could see the bets made by the best bettors in the world?” reads the website of TipsterChat; an app that makes it possible for users to connect with such experts. . We sat down with TipsterChat CO-Executive CEO, Carlos Sánchez, …
Read More »iCasino the main draw for France at ICE 2024
If Latin America was most often mentioned as the region of focus for both suppliers and operators during ICE London last week, when it came to France all the questions and industry chatter focused on whether online casino (or iCasino as the natives say) regulation was a real possibility in the near-to-medium term. This was perfectly illustrated during the roundtable …
Read More »Tim Miller: UKGC views competition and choice as a consumer right and protection
Tim Miller reflected on the journey and the scale of work undertaken on the UK Gambling Act review and its subsequent White Paper consultations as the most comprehensive examination of a gambling market undertaken by a regulatory agency. Many believe that the process of the Gambling Review had been triggered before the Department for Digital, Culture, Media and Sport (DCMS) …
Read More »BoyleSports: A refined horse racing relationship and navigating Irish regulatory change
Vlad Kaltenieks, CEO of BoyleSports, outlines the operator’s strategic vision to enhance fan engagement in horse racing, potential challenges or opportunities arising from the new Irish regulatory Bill and the overall importance of the sport in the country. SBC: Is horse racing BoyleSports’ primary sports sponsorship focus in Ireland or does it form part of a multi-dynamic marketing strategy? VK: …
Read More »Tom Waterhouse: Brazil’s battle on localisation refreshes gambling’s M&A landscape
Renowned gambling investor and industry M&A strategist, Tom Waterhouse, believes that investor appetite will be replenished by the launch of Brazil’s forthcoming federal sports betting marketplace. A speaker at the SBC Summit Rio, Watherhouse details innovation and effective localisation strategies as key dynamics valued by investors who are keen to see a domestic champions take on foreign giants, as Brazil …
Read More »InPlay Matrix: making a home in “tried and tested” Sofia
When deciding where to open a hub for development and operations, it can be difficult to know where to begin. Look at a map and you will be overwhelmed by the choice of exciting places to call home. You have probably faced this decision when deciding where to spend your holiday. Those images of golden beaches and sunlit pool bars …
Read More »Olivier Kaplan: From Loto Foot to Bet Builder – All in the maths
In the first part of his series on sports betting, Olivier Kaplan narrated the evolution of the product from 1X2 grids to early fixed-odds betting offers. In Part-2 of his analysis, Olivier explains how operators have been able to expand their offerings by putting in place the tools and user experience (UX) that enable players to make full use of …
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