Features

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John O’Reilly: Rank is a clear winner of White Paper changes

SBC News John O’Reilly: Rank is a clear winner of White Paper changes

“The White Paper was worth the wait,” Rank Group CEO John O’Reilly informed SBC after the publication of the firm’s financial results for 2022/23, when quizzed about his confidence in the post-Gambling Act review landscape. Whilst some operators – particularly those with a focus on sports betting – have expressed  dissatisfaction with the review’s proposed reforms and a lack of …

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Evgen Belousov & Artur Ashyrov: leading the iGaming race with GR8 Sportsbook

SBC News Evgen Belousov & Artur Ashyrov: leading the iGaming race with GR8 Sportsbook

It’s been a busy year for GR8 Tech so far, and according to CEO Evgen Belousov and CTO Artur Ashyrov, this was just the tip of the iceberg as the company has just announced the launch of GR8 Sportsbook as a standalone product. Set to strengthen GR8 Tech’s portfolio even further, both Belousov and Ashyrov believe that GR8 Sportsbook will offer …

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Stefan Nelson, LeoVegas: Europe is survival of the fittest and not all will last

Stefan Nelson, LeoVegas: Europe is survival of the fittest and not all will last

Stefan Nelson, Chief Financial Officer of LeoVegas, believes that the sector as a whole will prove innovative and resilient enough to overcome the challenges it faces – but some operators will fall along the way. As LeoVegas continues to embark on a new era as part of MGM Resorts, Nelson shared insights into how the company plans to navigate the …

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David Clifton: Licensing Expert – Questions on Consultations view of risk & vulnerability

SBC News David Clifton: Licensing Expert – Questions on Consultations view of risk & vulnerability

Post White Paper, UK gambling enters its ‘consultation phase’, as the government seeks relevant feedback on key policy proposals to govern the sector. Licensing Expert David Clifton details how consultation questions asked by the Gambling Commission reveal a new approach to the risk assessment & financial vulnerability of customers. ____________________ On 26 July, the UKGC launched its first set of …

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Mastering Operator-Affiliate Disputes: Insights from Traffic Lab’s Peter Gunni

Mastering Operator-Affiliate Disputes: Insights from Traffic Lab’s Peter Gunni

Navigating a start-up through its expansion, Peter Gunni’s path has been marked by transformation and evolution, driven by the process of trial and error. Stepping onto the spotlight of the eagerly awaited 2023 edition of SBC Summit Barcelona, Traffic Lab’s Chief Commercial Officer, Peter Gunni, sat down for an exclusive tête-à-tête with SBC Media. In this enlightening dialogue, he delved …

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Harris Hagan: Legal Eye… Where Crypto stands with UK gambling

SBC News Harris Hagan: Legal Eye… Where Crypto stands with UK gambling

The reference of ‘cryptoassets’ in the White Paper, reflects the UK government’s undecided stance on governing cryptocurrency adoption as such DCMS cites the absence of specific laws barring their use for online gambling firms. Hilary Stewart-Jones, technology and digital consultant at Harris Hagan, provides an expert end-to-end breakdown on crypto disciplines remit and boundaries within UK gambling laws. ___________ Adopting …

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Genius Sports: Programmatic advertising key to hitting 2023/24 targets

Genius Sports Premier League data

Once again, sportsbook operators will have likely increased their marketing spend to welcome the start of a new Premier League season this August. However, Josh Jolliffe, Senior Sales Director at Genius Sports states that an iGaming-centric approach to football marketing spend is an absolute must… SBC: From your experience, what digital marketing tactics are most effective for new customer acquisition …

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From the Page to the Stage: Metaverse expert Matthew Ball to Keynote at SBC Summit Barcelona

From the Page to the Stage: Metaverse expert Matthew Ball to Keynote at SBC Summit Barcelona

Matthew Ball, a metaverse expert, tech authority, media producer, and bestselling author, is set to deliver a keynote address at the upcoming SBC Summit Barcelona 2023 conference and trade show – SBC’s biggest event to date. Ball has been slated for an in-person appearance as the opening keynote speaker on September 21st, in response to the positive feedback and enthusiasm …

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Erik Backlund: Keeping Kindred competitive in an era of information overload

SBC News Erik Backlund: Keeping Kindred competitive in an era of information overload

The intersection between sports betting and sports media is a space and talking point not many industry stakeholders are unfamiliar with. Erik Backlund, Kindred Group Chief Product Officer, offered an operator’s perspective into this area ahead of the SBC Summit Barcelona. For Kindred, Backlund explained, a redefining of the group’s outlook and operational scope has been essential to ensuring its …

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