Features

As an industry that is always on the lookout for new technological innovations, betting has kept a close eye on Artificial Intelligence (AI) developments in recent years.  The potential of the technology is a regular talking point among stakeholders, examining how it can benefit in commercial aspects as well as for player protection. Aldo Comi, CEO of football analytics provider …

Vadim Aidlin, the CEO of traffic acquisition company Mamuta Media, which has been involved in SEO and PPC since 2004, is exceedingly pragmatic when it comes to finding the optimal channels for player conversion. For him, it’s all about strategy and highly skilled professionals rather than the chosen channel. As he prepares to speak at the 2023 edition of the …

In an exclusive roundtable for SBC, Konstantin Leniniw Sivko, CS:GO Commentator and Streamer and SOFTSWISS Brand Ambassador, was joined by Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook and Marek Suchar, MD of Partnerships at Oddin.gg. The discussion focused on analytics regarding the recent CS:GO tournament in Cologne and advice for operators working on similar events in the coming months. _____________________ Konstantin …

Personalisation has become somewhat of a ‘word du jour’ for the iGaming industry as of late – bettors are demanding a more bespoke offering, and operators have been pulling out all of the stops to ensure they avoid providing a ‘one size fits all’ product. But delivering a personalised experience is no easy feat, which is where GR8 Tech comes …

Following a difficult trading period for Catena Media CEO, Michael Daly, remained optimistic in the group’s ability to reach an ‘achievable but challenging in goal’ in North America. Following a series of transformations, North America, particularly in the last year, has been the main cash cow for the Stockholm-listed media publisher. Yet, momentum was interrupted during Q2, with the firm’s trading …

Transatlantic business is at the forefront of Better Collective’s post-Q2 agenda as it continues to target a standing as ‘the leading digital sports media group’, CEO Jesper Søgaard reiterated to investors. Whilst Better Collective is seeking to maintain its standing in its found market of Europe, the growth opportunities of North and Latin American betting sectors are becoming too alluring …

A map behind the desk of Dan Taylor, details the travels of the Chief Executive of Flutter Entertainment Plc’s International unit. So far in 2023, Taylor has “travelled to 29 countries in six months”, to oversee the progress and expansion of Flutter’s international division (which excludes its brands in the UK, Ireland, US and Australia). “I guess I could start …

The use of artificial intelligence has been the focus of many igaming conferences in the last few years. How can we use AI? Should we be using this technology? How will AI help streamline your business?  According to James King, CEO of Flows, AI has undeniably revolutionised the user experience across multiple different industries – including iGaming. In an interview, …

It’s been almost 18 months since the war in Ukraine started. And 12 months ago, TVBET CEO Peter Korpusenko gave a speech to delegates at SBC Summit Barcelona to announce the launch of Bet on Good Foundation – a charity aimed at providing humanitarian support to those affected by the conflict. One year on from the charity’s launch, Vlad Slyusarenko …

Joanna Beaton, Head of CRM at sports and casino betting app kwiff, shares her experience of working with customer engagement platform provider Xtremepush on taking its communications strategy to a whole new level. When sports and casino betting app kwiff embarked on the search for a partner to help facilitate change in its segmentation, automation and reporting capabilities, it had …