As a raft of innovations roll out across the international betting industry, customer retention remains one of the key challenges that firms aim to solve. Ahead of this week’s Betting on Sports Europe (BOSE) conference at London’s Twickenham Stadium, Morten Tonnesen, CCO at event sponsor Shape Games, outlined his views on gaming’s business obstacles and how these can be solved. …
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Reece Calderbank: Africa is an evolving opportunity for FSB
As Africa continues to evolve at a fast pace due to the adoption of more efficient technology, the opportunity for growth in the continent is greater than ever. One supplier that has found sustained success in the region is FSB. Here, we speak to Business Development Manager – Africa, Reece Calderbank about his company’s commitment to the region. SBC: Hi …
Read More »Sean Coleman: diversification must be high on South Africa’s betting agenda
The South African betting market is in good stead to become a global betting powerhouse over the next few years, but operators need to be able to diversify their products should the industry wish to grow further. That was according to Sean Coleman, CEO of the South African Bookmakers Association and MD of BetData. In an interview with SBC News, …
Read More »Peter Ivanov: Ultraplay is staying one step ahead of the curve
Over the last few years, esports has become an increasingly popular betting product. This is showing no sign of slowing down any time soon. According to Peter Ivanov, Head of Trading at Ultraplay, the Asian market will be the next key battleground for those looking to establish themselves as a leader within the esports betting space. Ivanov spoke to SBC …
Read More »Alexander Kamenetskyi: understanding the mechanics behind the SOFTSWISS Sportsbook
Risk management has always been an important part of any sportsbook operation, and with online becoming increasingly prevalent, operators must be able to ensure that they can effectively identify potential risks and fraud. In an interview with SBC News, Alexander Kamenetskyi, Product Owner at SOFTSWISS Sportsbook, takes a look at some of the challenges operators face when it comes to …
Read More »Jada Gaming & Symplify: Why culture is ‘not just a buzzword’ in igaming
Although many may simply write-off discussions of ‘company culture’ as just another business cliche, for Jada Gaming and Symplify this couldn’t be any further from the truth. Towards the end of last year, Symplify acquired AI specialists Jada Gaming for a total of $30 million, and the two firms have subsequently embarked on a product integration. Discussing this process, Symplify …
Read More »Alex Kornilov, Betegy: pursuing new opportunities in the US market
2022 is all about maintaining a European legacy while also making leaps forward in the US market. That was the key focus for Alex Kornilov, CEO of Betegy, as he outlined the company’s plans for 2022 and beyond. In an interview with SBC News, Kornilov discussed the holistic approaches that Betegy has been taking to customers, global markets and case …
Read More »Koun Gaming: a fresh outlook heralds a new era
Traditional lottery products can be a great way of engaging with players, but rolling out fresh content that includes new and innovative features can help operators to reach a broader demographic of lottery players. That’s according to Vasilis Neiadas, VP Business Development (ex CEO OPAP Greece), and Konstantinos Ladas, Chief Operations Officer, at Koun Gaming. In an interview with SBC, …
Read More »BtoBet’s Dima Reiderman: Pariplay integration offers sportsbook at the flip of a switch
Working closely with operators gives BtoBet the necessary ‘ears to the ground’ when it comes to player trends and demands, and ultimately enables the platform provider to develop its offering to the highest possible standard. That was a key message from Dima Reiderman, Chief Operations Officer at BtoBet. Speaking to SBC at the recent ICE London, Reiderman began the interview …
Read More »Orbit by Delasport: Player Account Management that leads the way in a competitive market
Having the right Player Account Management (PAM) platform in place is crucial to improving experiences for both operators and their players. However, as customer needs become more demanding and data becomes more granular, today’s PAM solutions need to do more than just the basics. Delasport CEO Oren Cohen Shwartz introduces us to Orbit: a proprietary PAM that is leading the …
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