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Jonathon Hurst: Kambi – Meeting the Full Service Demands of Russia 2018

Russia 2018 is the most challenging World Cup for all industry stakeholders, having to meet instant consumer demands across all verticals, whilst tackling changes in football and viewer disruption. Jonathon Hurst Head of Live Football at Kambi Group Plc, tells SBC why effective UX combined and new immersive in-play betting options have been put at the front of Kambi’s Russia …

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Ian Sims – Rightlander: Playing by the rules

Ian Sims, founder of affiliate landing page tracker, Rightlander, discusses how operators and affiliates can ensure compliance during the World Cup The World Cup is set to be the betting event of the year. Operators will be keen to leverage the opportunity to increase new player sign-ups, boost wagers and, ultimately, drive a significant uptick in bottom line. Affiliates will …

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Digitain’s Suren Khachatryan – No easy nights during Russia 2018

Suren Khachatryan, Chief Executive of multi-channel sports betting systems supplier Digitain, is both excited and cautious about World Cup Russia 2018. Speaking ahead of the start of ‘Russian Gaming Week’ (7-8 June), Khachatryan said that Russia 2018 will be a landmark event for the Armenia-based technology firm, its stakeholders and client base. As a betting systems supplier, Digitain has no doubt that …

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SBC Bookies Corner: Why Love Island will tear us apart….again!

This summer’s most important betting market is about to commence… Russia 2018 – No Chance! ITV2’s new season of Love Island will begin on Monday 4 June, with the reality show expecting to dominate all UK entertainment and social media coverage! SBC Bookies’ Corner gets the full lowdown on pricing and predicting Love Island 2018… _____________ SBC: Is it harder …

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AgiproNews Italian View: Betting skips Coalition bullet, but political circus hurts all stakeholders

Last week’s failure by Giuseppe Conte Italy’s Prime Minister-designate to form a government has been met with relief by Italian betting industry stakeholders, yet angst remains as Italy faces yet another constitutional crisis. Leading the right-wing populist coalition of the Lega Nord and Five Star Movement, the only parties capable of forming a government, Conte was blocked by Italian President …

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Karl Dukes: Mediahut – GDPR Hype! Dispelling the myth around consent

Amid the hype of last week’s introduction of European-wide GDPR regulations, Karl Dukes Marketing Director of Mediahut clarifies the regulatory context surrounding consent and communications. A 20-year industry marketing veteran, Dukes tells betting stakeholders not to panic when implementing GDPR compliance directives, a subject matter currently dominating all corporate agendas…   _________________________ As of today, 2 days before GDPR comes …

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DAREBS: The solution to recovering FOBT losses?

DAREBS

The onus has been put on betting shop operators to replace the inevitable dip in revenues caused by the slashing of maximum stakes to £2 on fixed odds betting terminals and the now, effectively defunct, B2 profile. Pavel Korolev, Business Development Director at InBet Games, believes his firm has a product that could help stem the flow. “Fifteen years of …

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Neil McArthur: UKGC will continue to push for diversity & inclusion

Neil McArthur has issued his first keynote address as leader of the UK Gambling Commission (UKGC). Officially appointed UKGC Chief Executive in April, McArthur takes leadership of the regulator at a turning point for the UK gambling sector and its wider stakeholders. In his first address, McArthur outlines that like his predecessor Sarah Harrison, he will push for further diversity …

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David Clifton: Licensing Expert – Time for remote operators to focus on GamStop

GamStop – it’s been a long time coming, but it’s here now (at least in a “test” phase), and somewhere in the coming “weeks and months”, to quote Tim Miller, Executive Director of the Gambling Commission, the one month notification period under LCCP social responsibility code provision 3.5.5 will be triggered by the Commission. At the expiry of that one …

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World Cup diary – Finding the volume to ‘absorb’ the sharpest punters on BetRegal

BetRegal

BetRegal.com, a new sportsbook created to provide its customers with the “highest possible value” in prices, is on the road to Russia for this summer’s FIFA World Cup. In the fifth diary of this series, the company’s Head of Marketing Aly Lalani discusses avoiding a simple bonusing strategy, reflecting on the ’cause’ and ‘effect’ of decisions made at brand inception, …

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