Area for features content

Extending trading capability to improve bookmaker performance


Paolo Personeni, Managing Director of Managed Trading Services (MTS) for Sportradar (pictured), highlights how capitalising on flexible third-party trading and risk management services will improve business performance for bookmakers. Outsourcing trading and risk management has typically been taboo within our industry, with the assumption that operators that require third-party assistance have an inferior offering compared to others who may do …

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Inside Edge: Is the Champions League taking its toll on domestic football?

Liverpool manager Jurgen Klopp is interviewed by BT Sports Des Kelly before the UEFA Champions League Group D match at Anfield, Liverpool.

With the UEFA Champions League now well underway, Nick Haynes from Form Labs takes a look at whether the condensed fixture list is having an effect on the performance of top flight English football teams. The norm throughout a league season is that there tends to be increasing disparity between the top and bottom of the table as the campaign wears on, …

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WGES goes digital with ‘exciting new content and speakers’

WGES 2020

In any other year a trip to the World Gaming Executive Summit (WGES) would be in the diaries of many of the industry’s senior leaders, but 2020’s unique circumstances mean the conference is now an online event running on 8-9 December. SBC News caught up with WGES Project Manager Sam Milliken to find out what delegates can expect from the …

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How SpilXperten is driving engagement among Denmark’s handball fans

How SpilXperten is driving engagement among Denmark’s handball fans

The first matches of the Women’s European Handball Championship are taking place in Denmark today, and this year’s tournament is already generating a lot of excitement amongst the sport’s fans across the country. In this edition of the Better Collective Spotlight, Toke Parbo – Content Manager at Better Collective – discusses why the sport has become so popular in Denmark …

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Betting & broadcast marriages face a critical adjustment once the honeymoon is over…

US wagering and its blossoming relationship with broadcast entities has recorded ‘no covid downtime’ during a disrupted 2020 as, week-by-week, US incumbents forge new media partnerships.  Joint statements tell of ‘ground-breaking agreements’, which will underpin operators’ multi-state ambitions and growth strategies. Yet, with the legal US sports wagering sector still in its infancy and casino value chains disrupted by unprecedented …

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Swiping in 2021: Zorica Smallwood eyes ‘new era’ for ESA Gaming


SBC News sat down with Zorica Smallwood, Director at ESA Gaming, to discuss the highlights of the year for the company and some predictions for 2021.  One of the high points in 2020 for ESA Gaming, she said, has been the launch of cross-selling games, EasySwipe™, alongside the consolidation of its content aggregator system and poker network. EasySwipe is a …

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SBC Leaders: Adapting to Covid and Italy’s unexpected digital payments push

SBC Leaders

“Covid has taught us to think flexibly and react quickly using all the possible tools in a creative way,” said Snaitech CEO Fabio Schiavolin, as he told SBC Leaders about adapting his approach to leading the Italian multichannel operator through the pandemic. The exclusive interview with Schiavolin kicks off the final 2020 issue of the publication, formerly known as SBC …

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BetInvest: Putting Ukraine’s ‘grey’ betting industry into a legal spotlight

BetInvest: Putting the Ukraine ‘grey’ betting industry into a legal spotlight

Following a series of successful examples which demonstrated that a regulated betting industry could be embedded into a national economy, Ukraine opted to repeal its 11-year prohibition on gambling activity. After months of pitfalls and legislative dramas, the decision to open its doors to a regulated betting and gaming market was brought about by President Volodymyr Zelensky. So what opportunities …

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Winning Post: New UK stats tell an ex-growth story…

Regulus Partners observes new UK gambling sector realities drawn from improved granular statistics monitoring industry disciplines. Meanwhile, the strategic consultancy analyses the many binding narratives which will drive the forthcoming government review of the 2005 Gambling Act… __________________ The GB Industry Statistics to March 2020 have further improved granularity, especially in quarterly reporting. Adjustments still need to be made (especially …

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Inside Edge: Man City ‘too short’ for the title and the impact of fans on home advantage

fans - Chelsea’s Mason Mount is consoled by Tottenham Hotspur's Harry Kane after his missed penalty in the shoot out leads to them losing the Carabao Cup fourth round match at the Tottenham Hotspur Stadium, London.

With confirmation that a limited number of fans will be able to return to live sporting events across parts of England, it looks like we could soon be enjoying that matchday experience once more. Nick Haynes from Form Labs explains why the lack of fans has also been a detriment to the home team advantage. We’re already a quarter of …

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