Featured News

News that the SBC Team choose to highlight

February football winners hurt Kambi Q1 2017 margins

SBC News February football winners hurt Kambi Q1 2017 margins

Issuing a market update, the governance of Stockholm Nasdaq-listed Kambi Group Plc has detailed that its Q1 2017 operating margin has been impacted by a ‘high number of player-friendly outcomes’ in European football leagues. Kambi governance points to the 26 February as its nightmare day, when eleven highly backed favourites won their respective football matches. The platform provider further informs …

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RakeTech executes M&A growth strategy acquiring BetXpert & Turtle Gaming

SBC News RakeTech executes M&A growth strategy acquiring BetXpert & Turtle Gaming

Industry affiliate marketing and player acquisition specialist RakeTech Group (RakeTech) has confirmed that its undertaken two corporate acquisitions, purchasing sports betting platform provider BetXpert and affiliate network Turtle Gaming. Confirming its ‘undisclosed sum’ purchases, RakeTech management detailed that it had acquired BetXpert for its ‘high-quality’ sports content, online betting competencies and live score/data capabilities. The acquisition of Turtle Gaming, sees …

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Sponsorship Spotlight – Ladbrokes extends NRL presence with Newcastle Knights

SBC News Sponsorship Spotlight – Ladbrokes extends NRL presence with Newcastle Knights

Last month, Ladbrokes Australia extended its presence in the National Rugby League (NRL) by agreeing to sponsor the back of Newcastle Knights’ home and away shirts for the 2017 season. We caught up with interim CEO Jason Scott to discuss the early impact of the deal and the company’s approach to sponsoring both Newcastle Knights and the Gold Coast Titans in …

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Codere eyes Mexican expansion purchasing Grupo Caliente outright

SBC News Codere eyes Mexican expansion purchasing Grupo Caliente outright

Spanish listed gambling operator Grupo Codere continues its international expansion, informing the market that it has moved to acquire all shares in Mexican joint venture Grupo Caliente MX. Updating investors, Codere governance details that it will purchase all Caliente assets outright, by acquiring the remaining 32.7% of company shares for a reported $26 million ($22 million in cash). The Spanish …

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BetonBrazil – Sponsor Profile – #bofcon2017

Matchbook #bofcon2017

BetonBrazil is sponsoring Betting on Football 2017, the fourth edition of the largest international football and betting trade conference at Chelsea FC’s Stamford Bridge. Ahead of the 3-5 May event, we spoke to Stuart Tilly, the CEO of Argyll Entertainment, the company behind both BetonBrazil and Red Zone Sports. Tilly spoke to Team SBC about why they’re getting involved once more …

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GVC selects BBH Sport as creative lead for Bwin brand

SBC News GVC selects BBH Sport as creative lead for Bwin brand

GVC Holdings’ European online betting subsidiary Bwin has selected international sports marketing agency BBH Sport as its lead creative agency following a competitive pitch supported by advertising consultancy Oystercatchers. BBH Sport, part of the wider Bartle Bogle Hegarty Group is one of the fastest growing specialised agencies concentrating on creating high impact sports advertising campaigns. The agency has acted as …

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Ascot sticks with Betfred Tote for launch of ‘AscotBet’ pools in 2018

SBC News Ascot sticks with Betfred Tote for launch of 'AscotBet' pools in 2018

Updating the market, the management of Ascot Racecourse has confirmed that it will launch its ‘AscotBet’ pool betting system in 2018. The product will be developed in-partnership with Betfred’s Totepool, who will end its trackside pools monopoly on July 2018, opening the market to new incumbents. Ascot management stated that following a review of options, it had decided to keep …

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Penta moves to buy Fortuna Entertainment outright

SBC News Penta moves to buy Fortuna Entertainment outright

Eastern European investment group Penta Group Investments (Penta) has announced that it will move to buy outright the remaining shareholding of Czech-listed gambling operator Fortuna Entertainment (Fortuna). At present, Penta holds 68.25% of the corporate equity in Fortuna through gambling investment subsidiary Fortbet. Penta management will aim to turn Fortuna into a wholly-owned private company, removing the firm from its listings …

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Ladbrokes Coral takes full control of video content with bespoke iGame Media platform

SBC News Ladbrokes Coral takes full control of video content with bespoke iGame Media platform

FTSE-listed bookmaker Ladbrokes Coral has claimed a “world first technology” by taking full end-to-end control of its licensed video content. In partnership with iGame Media, Ladbrokes Coral has developed a new video streaming platform which merges the enterprises combined API video content providing users with a unified front-end experience using a single player across all digital outlets. Updating the market, …

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