InCrowd continues to elevate fan engagement in football

InCrowd are continuing to enrich fan engagement for supporters of Leeds United, with the launch of a new mobile app available to download on the Apple Store and the Google Play Store. LUFC fans have access to a new two-way channel between themselves and the club. The Official LUTV mobile app enables fans to engage with a host of different …

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CEO’s to exchange ‘controversial’ World Cup views at Betting on Football

CEO panel - Copyright: donfiore / 123RF Stock Photo

Gambling bosses preparing to appear at next week’s Betting on Football show have promised ‘controversy’ when they take to the stage for the headline CEO panel.   Taking place at 4pm on Thursday 22 March, Mr Green CEO Jesper Kärrbrink, mybet CEO Markus Peuler, BetBright CEO Marcus Brennan and The Football Pools managing director Conleth Byrne, will discuss the topic …

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Wagering records to tumble as Ireland go for Grand Slam glory

Records could well be set to fall this weekend, as Ireland stand on the precipice of securing an unprecedented Grand Slam at ‘the home of rugby’. After twice denying England such glory in recent memory, at Dublin’s Aviva Stadium in both 2011 and 2017, Ireland could complete the ultimate turnaround and claim that same triumph, as one of world rugby’s …

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Tough week sees Sportech call off corporate sale

A grim week for London-listed betting and racing systems provider Sportech Plc has seen its share price halved, as corporate governance halts its planned enterprise sale. On Wednesday, Sportech published a corporate update, confirming that it had uncovered a ‘series of accounting irregularities for 2017 trading’. The unexpected event, sees Sportech governance anticipate 2017 corporate earnings to ‘fall below expectations’ …

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Catena Media set to complete fresh affiliate acquisition

Stockholm-listed industry affiliate marketing network, Catena Media has outlined its intention to purchase online betting comparison site, BETFREEBETS.UK. Catena Media is aiming to follow up a positive 2017, by continuing a trend in the affiliate market as it places a strong focus on mergers and acquisitions. The group recently expanded its German market presence, confirming the acquisition of Dreamworx Online …

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Late favourite success derails “blinding” bookie fightback

Cheltenham - Apples

The bookmakers suffered a late defeat on day three at Cheltenham, despite getting back in the game after a “blinding” fightback started by a surprise defeat for Un De Sceaux. St Patrick’s Day at the Festival started with the bookmakers an estimated £50 million down from the first two days, and keen to get stuck into the well-backed Terrefort (in …

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Betting on Football gets up to speed with the Dutch gaming market

Dutch market

Gaming in Holland will provide expert insight into the opportunities and challenges in the Dutch market, as the country works towards opening its market for licensed online gambling. Held on Tuesday 20 March, the registration and networking day for Betting on Football at Stamford Bridge (20-23 March), the session will feature presentations by distinguished gaming lawyer Justin Franssen and Gaming …

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Piloted scheme sees awareness of gambling in secondary schools

Copyright: dizanna / 123RF Stock Photo

Lessons to teach Secondary School children about the risks of gambling, and where to go for help and support, has been piloted by cross-party think-tank Demos, with support from GambleAware Detailing a lack of gambling related education in the nations school curriculum, it was stated that 25,000 UK children are classed as problem gamblers, with around two million adults also …

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Opta and Sky Bet bring football stats into the fan conversation

Opta Sky Bet

Three astonishing things happened in the Premier League on 4 March 2018. Firstly, Manchester City broke the record for most passes in a match. Secondly, City’s German midfielder Ilkay Gundogan broke the records for most touches, most passes and most completed passes. But perhaps most astonishing of all was the number of international broadcasters, newspapers and social media posts highlighting …

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12BET ups customer engagement dynamics with Optimove

Seeking to bolster its customer retention, insights and engagement dynamics, Isle of Man and Philippines-based online sportsbook 12BET has appointed Optimove as its ‘customer marketing operations partner’. Utilising Optimove’s industry-tailored customer analytics and insights tools, 12BET will seek to enhance its customer activity, conversion, messaging and overall engagement across its digital verticals. Updating stakeholders, Rory Anderson Spokesman for 12BET states: …

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