Italy

Genius Sports nets data and trading partnership with Microgame

Genius Sports has secured a major commercial agreement with Microgame SPA, having been appointed as sportsbook data and trading services provider for the Italian online gambling platform this week. Under the terms of the deal, Microgame SPA will move to upgrade its data capacity and trading services with Genius Sports’ official data provisions. The partnership will cover Microgame’s entire portfolio …

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No Retreat… Innovation is the only way to grow the Italian market

Since 2018, Italian betting operators have faced consecutive tax increases, a blanket ban on advertising and sponsorship, alongside tougher compliance controls enforced by regulatory agencies. The SBC Digital Italy Summit began by analysing how Italian operators have navigated a market which has been in a constant state of flux, and whether a further 2021 of political uncertainties will lead to …

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SBC Digital Italy to deliver timely assessment of Italian market opportunities

SBC Digital Italy Preview

This week’s SBC Digital Italy conference and exhibition is set to deliver a timely and in-depth analysis of the latest developments in one of Europe’s largest betting and gaming markets.  The online event on Wednesday 17 February will bring together 750 executives from the Italian gambling industry to exchange ideas about the future of the sector at this time of …

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Italian gambling to protest extreme lockdown enforcements  

Workers of Italy’s embattled gambling sector are ‘united to make their voices heard’ to a new government, demanding that businesses be granted clarity on their prolonged COVID-19 suspensions.  Uniting under the banner of ‘Legal Gaming Workers’, staff of Italian licensed gambling firms will hold joint public protests at Milan’s Piazza del Duomo and Rome’s Piazza del Popolo on 18 February. …

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Microgame: Capitalising on the ‘step change’ for Italy’s betting market

Microgame: Capitalising on the 'step change' for Italy's betting market

The pandemic has brought about a ‘step change’ in the development of the Italian betting market, said Microgame CEO Marco Castaldo (pictured, left), who believes that operators are now beginning to realise the online growth potential. Speaking ahead of next week’s SBC Digital Italy, he explained why those operators who can differentiate the overall user experience by specific player segments …

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SBC Digital Italy announces high-level speaker line-up

SBC Digital Italy Speaker Preview

The SBC Digital Italy conference and exhibition is set to feature some of the most influential figures from the Italian betting and gaming industry, including senior executives and specialists from Gamenet Group, SKS365, Betsson Group, SNAITECH and E-Play24. The online event on 17 February 2021 has an agenda that covers the tough trading and regulatory environment for Italian operators, the …

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Fonbet nets AC Milan CIS partnership

CIS bookmaker Fonbet has become the official partner of Serie A club AC Milan for Russian and CIS markets. Fonbet will become AC Milan’s ‘Official Sports Betting Partner’ and, as a result, its brand will be visible in Russia and the CIS during the Rossoneri’s Serie A home games as well as on the club website. According to a statement released by AC Milan, …

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Scommettendo boosts offering with ESA Gaming’s EasySwipe

Scommettendo boosts offering with ESA Gaming’s EasySwipe

ESA Gaming has strengthened its foothold in the Italian gaming market after agreeing to supply its EasySwipe portfolio of HTML5 mobile-first titles to local operator Scommettendo. Through the partnership, Scommettendo will boost lifetime values for its sportsbook players through the seamless integration of lightweight games such as Goal Mine and Fruit Staxx, as well as ESA’s versions of Roulette and …

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Betfair hit by poor judgement on Italian turnover tax

Betfair has been provided bleak options by Italy’s ADM customs and monopolies agency as to how it should calculate Italy’s temporary turnover tax on its ‘Exchange’ betting product. Last summer, the Italian government imposed a 0.5% turnover tax across all sports wagering verticals (retail, digital and virtual sports) – a year-long measure approved as part of Italy’s ‘Covid Revival Decree’. The decision …

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