Esports

Paytm First Games reveals two-tournament India esports launch

Paytm

Paytm First Games (PFG) has switched attention to the Indian esports market after launching separate online tournaments in partnership with the Esports Players League (ESPL) and Garena Partners. The dual announcement comes at a time when online gaming is picking up as a form of stay-at-home entertainment. The Indian public are currently living under government-imposed lockdown measures until 3 May …

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CAP sanctions esports marketing review in response to GambleAware concerns

SBC News CAP sanctions esports marketing review in response to GambleAware concerns

The Committee of Advertising Practice (CAP) has started research assessing the dynamics attached to betting-related esports marketing across UK advertising channels. Updating industry and esports stakeholders, CAP explained that its research is being undertaken in response to safer gambling charity GambleAware’s recent publication on esports betting advertising being promoted through social media verticals. The standards agency explained that ‘comprehensive work’ …

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Jacob Kalms – 20Shots: Making fantasy betting a reality

SBC News Jacob Kalms - 20Shots: Making fantasy betting a reality

As the race to offer ever more varied and engaging markets to punters continues, a start-up B2B supplier has made the familiar experience of fantasy football games the central theme of its fixed-odds betting product.   20Shots has developed software that allows operators to offer a range of fixed-odds fantasy football markets, with fans able to bet on the performance of …

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Betgenius: Why esports betting is crucial during and after the COVID-19 crisis

SBC News Betgenius: Why esports betting is crucial during and after the COVID-19 crisis

Esports has provided sports betting and gaming operators with some much needed relief during financially unstable times brought about by COVID-19. However, now attention is turning to its validity after the virus threat level recedes and how the esports industry will ultimately fit into the betting sector.  Siim Ühtid, Esports Trading Manager at Betgenius, spoke to SBC News about why …

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Swipe supports NHS by launching FTP predictor on ‘Stay INtertoto Cup’

SBC News Swipe supports NHS by launching FTP predictor on 'Stay INtertoto Cup'

The team behind the Bookee app are back with a new app Swipe six months after the unforeseen closure of the swipe-to-bet application. Their latest product is a free-to-play predictor game which maintains the swiping element that proved a popular engagement with Bookee and asks users to make predictions on up-coming sporting events within its native app. A round of correct …

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RTSmunity: Data is imperative to esports’ success in the betting industry

SBC News RTSmunity: Data is imperative to esports’ success in the betting industry

Esports betting has taken centre stage as a viable alternative for bookmakers during the COVID-19 crisis. However, with this relatively new sector garnering a lot of attention, questions are being raised as to how stable it is compared with traditional sports betting.  It is vital that esports betting keeps its integrity during this period as a mistake could derail the …

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All eyes on DraftKings April IPO call 

SBC News All eyes on DraftKings April IPO call 

Amid global COVID-19 disruptions, US analysts are monitoring DraftKings developments closely as the DFS and sportsbook operator pursues its 2020 agenda of listing on the US Nasdaq exchange this April. This morning, the firm published the following statement which read: “We are pleased that our registration statement was declared effective by the U.S. Securities and Exchange Commission this morning, which …

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Scout Gaming rolls out esports betting

SBC News Scout Gaming rolls out esports betting

B2B fantasy sports platform provider Scout Gaming has moved to expand its portfolio. confirming the launch of its esports betting offering across its network of partners. Launching its new vertical, Stockholm-listed Scout Gaming underlines that it is committed to expanding its availability of esports content during the coming weeks, as industry incumbents navigate COVID-19 disruptions. The esports offering will be …

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Why leading esports titles should not be overlooked as substitutes to real sports

SBC News Why leading esports titles should not be overlooked as substitutes to real sports

The coronavirus pandemic has proved to be a huge challenge for the entire betting community, and bookmakers have been confronted with a situation which they never thought they’d face. Who expected to see the Belarusian Premier League topping viewing charts across the globe? However, esports has also seen a sharp rise in viewership since the COVID-19 outbreak due to its …

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Betby extends Pomadorro deal with esports addition

SBC News Betby extends Pomadorro deal with esports addition

Sportsbook supplier Betby has agreed upon a ‘significant’ extension to its agreement with Pomadorro, which will see the online gambling group offer the supplier’s new esports offering. The new portfolio will include a variety of FIFA esports fixtures, CS:GO tournaments, as well as a CyberSport package. Chris Nikolopoulos, Chief Commercial Officer at Betby, said: “We are delighted to be growing …

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