Africa

African news

AI picks up speed against match-fixing in latest Sportradar integrity report

SBC News AI picks up speed against match-fixing in latest Sportradar integrity report

Sportradar’s Integrity Services unit has released its latest anti-corruption report on suspicious betting activity spanning throughout 2023. For that year alone, the match-fixing prevention specialist managed to monitor around 850,000 events and matches across 70 sports with the help of AI. A total of 1,329 matches were lit up as suspicious, constituting 11 sports across 105 countries. This rate ‘remains …

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Kiron strengthens position in South Africa with SuperSportBet deal

SBC News Kiron strengthens position in South Africa with SuperSportBet deal

Kiron Interactive is strengthening its presence in South Africa after collaborating with SuperSportBet – a new operator in the market. The deal allows the operator’s customers to access a ‘comprehensive selection’ of virtual sports titles, with the current offerings including football, horse racing, motor racing and jump racing. This encompasses betting on live sports events 24/7 with Kiron’s portfolio of …

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Nigeria’s House of Representatives corrects “ban misconceptions” on sports betting debate

SBC News Nigeria’s House of Representatives corrects “ban misconceptions” on sports betting debate

Rep. Kelechi Nwogu of Nigeria’s People’s Democratic Party has issued a correction to the widely circulated news that the House of Representatives is making moves to ban sports betting in the West African nation.  The House of Representatives held a plenary meeting in Abuja last week where it directly addressed the National Lottery Regulatory Commission (NLRC), which is in charge …

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Optimove partners with 888AFRICA for enhanced growth and player retention

SBC News Optimove partners with 888AFRICA for enhanced growth and player retention

Optimove has partnered with 888AFRICA to strengthen its footprint in the African continent.  888AFRICA is part-owned by 888 Holdings PLC which has a presence in the Democratic Republic of Congo, Tanzania, and Mozambique through the 888bet and 888bets brands, together with BetLion in Zambia.  Peter Miles, Director of Sales at Optimove, commented: “We are honoured to have been selected as …

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FSB and SuperSportBet unveil partnership for tailored South African content

SBC News FSB and SuperSportBet unveil partnership for tailored South African content

Sports betting platform provider FSB has strengthened its South African presence by signing a new deal with SuperSportBet.  With the partnership, FSB will be able to distribute its sportsbook, casino and platform products through the multimedia capabilities of the South African brand owned by KingMakers Group.  Adam Smith, Chief Executive Officer at FSB, said: “This landmark partnership has been many …

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Joel Anyaegbu to oversee West African growth for SIS

UK Tote racing

SIS (Sports Information Services) has appointed Joel Anyaegbu as Commercial Manager for West Africa. Overseeing commercial development and international growth in the region, Anyaegbu has ‘significant industry experience’ and will help elevate the SIS profile in an area which the supplier emphasised is of strategic importance.  Joe Andrews, Head of Sales – Africa at SIS, commented: “Joel’s proven commercial acumen …

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Playtech inks new Hollywoodbets deal to drive South African engagement

SBC News Playtech inks new Hollywoodbets deal to drive South African engagement

Playtech has bolstered its presence in South Africa by unveiling a new partnership with betting provider Hollywoodbets.  The Playtech suite of Live Casino and Slots offering will be integrated into Hollywoodbets’ gambling options on both desktop and mobile for a diversified player choice.  Diane Crookes, Senior Commercial Director at Playtech, said: “We are thrilled to announce our partnership with Hollywoodbets, …

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Intralot renews key growth contract with MDJS

SBC News Intralot renews key growth contract with MDJS

Intralot SPA has secured a major commercial objective, announcing that La Marocaine Des Jeux et des Sports (MDJS) will extend its technology contract for a further two years. MDJS serves as Morocco’s exclusive operator of lottery, instant-win, and sportsbook services as appointed by the Dahir (Kingdom’s decree). Intralot has operated as MDJS’s principal technology supplier since the company was formed …

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SuperSportbet sponsors two South Africa clubs following market debut

SBC News SuperSportbet sponsors two South Africa clubs following market debut

SuperSportBet has announced that it is sponsoring two South African Premier Division (DStv Premiership) clubs – Kaizer Chiefs and Orlando Pirates. SuperSport – a South African TV channel – officially launched its new sportsbook on 5 January 2024, with the platform now aiming to deliver an ‘unparalleled sports betting experience’ to fans of the Soweto Giants. Kaizer Motaung, Chairman of …

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IMG secures exclusive distribution partnership with CAF

SBC News IMG secures exclusive distribution partnership with CAF

IMG has won the exclusive rights to distribute the international media rights for the Confédération Africaine de Football’s (CAF) events in over 85 countries. The deal spans from 2023-2025 and will see the global sports, events and representation company manage the broadcast deals for the next two editions of the Africa Cup of Nations (AFCON), as well as the tournament’s …

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