Affiliate News

Sports betting affiliate marketing publisher CheckdMedia has expanded its product portfolio, launching its ‘Fantasy Hub’ app, seeking to further engage with new and existing UK football audiences. Made available through iOS and Android, the Fantasy Hub is a free-to-play app produced by CheckdMedia’s newly formed ‘CheckdDevelopment’ unit seeking to tap into the publisher’s network of football communities, who engage regularly …

Publishing its interim H1 2019 results (period ending 30 June), Catena Media Plc said it is ‘working hard to adapt to new market conditions’ facing all industry incumbents. The Stockholm-listed affiliate marketing network reported tough Q2 2019 trading, facing seasonal adjustments, regulatory headwinds and ‘high casino pay-offs’. The tough set of factors see Catena post a flat H1 2019 revenue …

Stockholm-listed affiliate marketing publisher Better Collective AB has declared that its boost in exposure across the US market has put the company in ‘pole position for market leadership’ as explained in its Q2 interim report.  Publishing its Q2 2019 trading update (period ending 31 June 2019), Better Collective has reported a 64% increase in revenues up to €15.8m (£14.7m) which …

BetShah has outlined plans to ‘cement and further enhance’ its current network of partnerships after confirming the launch of its new affiliate program which will be managed exclusively by AffiliateINSIDER. The partnership plans to guarantee both support and development of BetShah’s affiliate marketing strategy to a global market and provide affiliate relationship management of the highest calibre upon launch. Ioannes Lagos, Project Manager at …

SBC’s fortnightly Betting on Sports webinar series continues on Wednesday 21 August with ‘Reality 2019: Survival of the Fittest’, an in-depth look at the changing nature of player acquisition programmes, hosted by AffiliateINSIDER. The session will examine why a number of the industry’s player acquisition programmes are struggling to transition to the sector’s new marketing demands. As we approach the …

The governance of London AIM-listed industry affiliate marketing publisher XLMedia Plc has confirmed the sale of Webpals Mobile, the firm’s app marketing subsidiary to Israel-based ad-tech and SaaS solutions provider PLYmedia. XLMedia governance has chosen not to disclose the terms of sale related to the transaction, detailing that company maintains its long-term strategy of focusing on ‘higher-margin publishing activities’. ‘Webpals …